Summary
Overview
Work History
Education
Skills
Additional Information
Certification
Timeline
Generic
Aelliana A. Sadduq

Aelliana A. Sadduq

Operations Director
United States

Summary

Strategic operations leader with 17 years driving transformation, team development, and operational excellence across real estate development and technology sectors. Expert at building systems, processes, and high-performing teams from the ground up. Proven track record of modernizing legacy businesses, integrating technology, and delivering significant revenue and efficiency gains. Authorized to work in the US for any employer

Overview

18
18
years of professional experience
1
1
Certification

Work History

Director of Operations

California Home Remodeling
03.2010 - Current
  • Spearheaded modernization of a 35+ year-old residential and commercial development firm, transitioning from paper-based operations to fully digital systems accessible enterprise-wide.
  • Led rebranding, website redevelopment, and digital marketing initiatives, securing front-page SEO rankings and generating $640,000+ in new revenue within the first 100 days.
  • Built and mentored high-performing teams, overseeing recruitment, onboarding, and leadership development aligned with strategic objectives.
  • Developed comprehensive policies, SOPs, and training programs, ensuring operational clarity, efficiency, and compliance.
  • Fostered a collaborative culture, improving communication, accountability, and alignment across departments.

Founder/Principal Consultant

Align
01.2008 - Current
  • Provided business transformation consulting to startups and established businesses, specializing in digital strategy, operational restructuring, and brand repositioning.
  • Designed and implemented CRM systems, marketing funnels, and automated workflows to streamline client management and sales processes.
  • Guided clients through rebranding initiatives, website redevelopment, and SEO strategies, driving measurable increases in lead generation and customer acquisition.
  • Developed training programs and operational policies to foster sustainable growth and efficient team operations.

Director of Operations / Business Systems Architect

Grow
01.2021 - 01.2025
  • Designed operational infrastructure for a technology startup, creating scalable systems and processes to support rapid growth.
  • Implemented digital tools and automated workflows, enhancing data visibility, efficiency, and team productivity.
  • Directed UX/UI initiatives and digital customer experience improvements, increasing user engagement and retention.
  • Managed technology integrations, internal communication systems, and cross-functional projects across product, marketing, and client support teams.
  • Led recruitment, team-building, and leadership development efforts to establish a cohesive, high-performance company culture.

Education

Bachelor's degree - Business/Law

University of California, Riverside

Skills

  • P&L Management
  • SEO & Digital Marketing Strategy
  • Organizational Change Management
  • Policy & SOP Development
  • Cross-Functional Collaboration
  • Digital Transformation & Automation
  • Client & Project Management
  • Team Leadership & Development
  • CRM & ERP Implementation
  • Process & Systems Design
  • Operational efficiency
  • Strategic planning and execution

Additional Information

  • Generated $640,000+ in new revenue in first 100 days through digital transformation and marketing initiatives at California Home Remodeling.
  • Successfully modernized a 35+ year-old business from legacy paper processes to fully digital, scalable systems.
  • Led development of high-performing teams through strategic hiring, training, and leadership initiatives.
  • Increased client acquisition and satisfaction through modernized branding, web development, and SEO strategies.

Certification

  • User Experience Design - Google
  • User Interface Design - California Institute of Design

Timeline

Director of Operations / Business Systems Architect

Grow
01.2021 - 01.2025

Director of Operations

California Home Remodeling
03.2010 - Current

Founder/Principal Consultant

Align
01.2008 - Current

Bachelor's degree - Business/Law

University of California, Riverside