Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Ahmad (Wali) Malal

Placentia,California

Summary

Performance-oriented Sales Leader offering exceptional record of achievement over 16-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.

Overview

22
22
years of professional experience

Work History

General Sales Manager

Mercedes Benz Of Long Beach
01.2021 - 11.2023
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
  • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.

Sales Manager

Mercedes Benz Of Long Beach
02.2013 - 01.2021
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Resolved customer issues quickly to close deals and boost client satisfaction.
  • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Implemented systems and procedures to increase sales.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.

Finance Manager

Mercedes Benz Of Long Beach
10.2007 - 02.2013
  • Customized "menu selling" by assessing client's needs and wants,
  • Demonstrated back-end products values to clients and maximized profits.
  • Examined client's credit history, and submitted credit applications to financial institutes to maximize profit and keep customers satisfied.
  • Specialized in customers challenged credits, by assessing client's credit history, and stories, by relaying it to specific lenders, for a maximized profit.
  • Submitted and funded contracts, and kept 3 day CIT.



Finance Manager

Power Cheverolet (AutoNation)
07.2001 - 08.2006
  • Maximized profit based on client's needs and wants
  • Used "menu selling" technique as was required by AutoNation
  • Submitted and funded deals on a timely manner
  • Examined client's credit history, and determined the best lender for clients and maximizing profit

Education

Bachelor of Science - Finance

California State University - Northridge
Northridge, CA
07.1995

Skills

  • Employee Coaching
  • Performance Improvements
  • Revenue Development
  • Sales Development
  • Goal Setting
  • Leadership and Team Building

Languages

Persian
Native or Bilingual

Timeline

General Sales Manager

Mercedes Benz Of Long Beach
01.2021 - 11.2023

Sales Manager

Mercedes Benz Of Long Beach
02.2013 - 01.2021

Finance Manager

Mercedes Benz Of Long Beach
10.2007 - 02.2013

Finance Manager

Power Cheverolet (AutoNation)
07.2001 - 08.2006

Bachelor of Science - Finance

California State University - Northridge

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Ahmad (Wali) Malal