Summary
Overview
Work History
Education
Skills
Timeline
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ALANNA MORALES

Ormond Beach,FL

Summary

Experienced higher education and non-profit professional with a solid background in managing admissions processes and enhancing student recruitment strategies. Successfully implemented streamlined procedures that improved application processing times and increased student engagement. Demonstrated leadership and communication skills to foster collaborative team environments and achieve organizational goals.

Overview

16
16
years of professional experience

Work History

Admissions Manager

Rasmussen University
10.2017 - Current
  • Serve as the primary point of contact for prospective students, providing guidance through phone, email, text, and chat to support enrollment at Rasmussen University.
  • Conduct personalized consultations with prospective students to assess educational goals and highlight the benefits of a Rasmussen University education.
  • Maintain a strong working knowledge of university programs, services, and admissions processes to effectively address inquiries and support recruitment.
  • Show commitment to diversity, equity, and inclusion by building rapport with students from varied backgrounds and demonstrating cultural sensitivity.
  • Assist in securing financial aid for prospective students and set expectations for classes and course processing.
  • Experience with Salesforce, Campus Nexus, & HubSpot
  • Participate as a member of the college’s Diversity, Equity, Inclusion, and Belonging (DEIB) Council.
  • Train and assist in the development of skills with new admission staff.

Human Services Coordinator

Saint Paul Public Housing
03.2017 - 06.2017
  • Supported the Public Housing Manager in administering Minnesota’s largest HUD housing program, ensuring compliance with federal and local regulations.
  • Assisted residents with day-to-day housing concerns, providing responsive support to promote housing stability and resident well-being.
  • Facilitated communication and engagement by distributing community event information promoting resident participation in community-building initiatives.
  • Ensured full adherence to public housing policies while maintaining high standards of service for families residing in housing units.
  • Created and distributed monthly newsletters to relay important updates, events, and resources.
  • Led efforts to build and maintain partnerships with local organizations, coordinating programs and services that benefit current and prospective residents.

Case Manager

Goodwill-Easter Seals MN
01.2012 - 05.2017
  • Coordinated and facilitated individualized case management and over 200 parenting groups for fathers, including those impacted by incarceration, child protection, and out-of-home placements.
  • Led recruitment, marketing, and outreach efforts—including monthly sessions with incarcerated fathers at the St. Cloud Prison—to increase program engagement.
  • Managed TANF funds and oversaw data collection for quarterly reporting, ensuring compliance with funding requirements and program performance goals.
  • Collaborated closely with county agencies, including child support, Central MN Legal Services, and legal partners, to support fathers navigating custody and parenting time issues.
  • Built and maintained strong relationships with community stakeholders and participated in public speaking engagements and professional conferences statewide.
  • Contributed to program development as a member of the Professional Development Committee and Inside Out Connections Leadership Team.
  • Presented at conference including Minnesota Fathers and Families Conference annually, MN Jail Programmers Association, Minnesota Family Support and Recovery Council.
  • Developed and fostered new relationships with stakeholders and key committee organizations.

Community Organizer/Community Programs Advocate

Second Harvest Heartland
01.2010 - 07.2011
  • Led community outreach efforts across a 7-county region to raise awareness of hunger-related issues using local, state, and national data to inform and drive engagement.
  • Organized and led "Hunger-Free" initiatives across a multitude of central Minnesota counties.
  • Collaborated with field services teams to develop and implement new hunger-relief programs tailored to local community needs.
  • Facilitated county-level coalitions involving local leaders, nonprofits, and stakeholders to coordinate strategic responses to food insecurity.
  • Collected, analyzed, and presented data from Second Harvest Heartland and Feeding America to support advocacy and program planning.
  • Delivered impactful presentations to stakeholders, leveraging data to inform policy discussions and mobilize community action.

Youth Program Specialist

Central MN Jobs and Training Services
04.2009 - 01.2010
  • Delivered comprehensive workforce development services and individualized case management to over 100 at-risk youth ages 14–21 across Central Minnesota.
  • Matched youth with appropriate supervised job placements, helping them gain valuable skills, work experience, and career readiness.
  • Maintained strong relationships with job site supervisors through regular site visits and communication to ensure a safe, supportive, and productive environment.
  • Administered a variety of career assessments to youth to determine their interests, values, and abilities in the workplace and reviewed the results with students.

Education

Master of Arts - Human Resources and Organizational Leadership

Rasmussen University
09.2024

Bachelor of Arts - Cultural Studies and Comparative Literature

University of Minnesota
05.2000

Skills

  • 15 years Non-Profit and Human Services
  • Working with Diverse Populations
  • Efficient Multitasker
  • Motivational Interviewing
  • Admissions Counseling
  • Instructional planning
  • Recordkeeping skills
  • Networking and Business Development
  • Excellent Public Speaking Skills
  • Microsoft Suite Proficient
  • Photography/Editing-10 years experience
  • Higher Education Knowledge
  • Recruitment Strategies
  • Performance monitoring

Timeline

Admissions Manager

Rasmussen University
10.2017 - Current

Human Services Coordinator

Saint Paul Public Housing
03.2017 - 06.2017

Case Manager

Goodwill-Easter Seals MN
01.2012 - 05.2017

Community Organizer/Community Programs Advocate

Second Harvest Heartland
01.2010 - 07.2011

Youth Program Specialist

Central MN Jobs and Training Services
04.2009 - 01.2010

Bachelor of Arts - Cultural Studies and Comparative Literature

University of Minnesota

Master of Arts - Human Resources and Organizational Leadership

Rasmussen University

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