Alejandra Rodriguez
San Jose,CA
Summary
Successful business owner with excellent marketing, customer service and community development skills and more than 10 years of experience. Highly effective in communicating with clients and comfortable working with people at all levels in organization, leadership, and problem solving.
Overview
11
11
years of professional experience
Work History
Owner & Photographer
June Soul
06.2014 - Current
- Work with clients to book and plan photography sessions, guide my clients through their booking and deliver final galleries.
- Develop and maintain strong relationships with clients, resulting in repeat business and referrals.
- Manage financial aspects of the business, including budgeting, financial reporting, and tax preparation.
- Produce high quality images in post production using Adobe Lightroom, Photoshop and my technical expertise to edit and enhance photographs
- Create marketing content for client facing collateral, business website, and social media and maintain invoices and deposits on a daily basis.
Marketing Coordinator
Alta Planning + Design
06.2016 - 05.2018
- Served as the direct assistant to Principal and Office Manager of the company to manage office facilities.
- Coordinated proposal teams to respond to Requests for Qualifications and Requests for Proposals while adhering to agency requirements, timelines and expectations.
- Developed formal proposals including writing and editing parts of the proposal, appropriately formatting and proofreading for presentation.
- Created and maintained marketing collaterals, including staff bios, resumes, emerging market and qualification documents.
- Tracked and monitored proposal efforts and activities ensuring timely delivery and assisting in the implementation of annual strategic plans.
Recreation Leader
City of San José
05.2014 - 10.2015
- Effectively communicated with participants, fellow recreation leaders. and community members to promote programs and events and gather feedback.
- Monitor and evaluate program effectiveness and make necessary adjustments to ensure a high-quality experience for participants.
- Supervised groups of up to 10 children under age 12 from arrival through departure at end of day.
- Produced photography and graphic design work for department collateral, website, and social media pages
- Developed brand guidelines used department wide for social media, photography, and collateral
Project Coordinator/Microsoft Product Specialist
Omelet LLC
05.2013 - 02.2014
- Oversaw product accuracy and product placement in Microsoft print, web, and television ads
- Liaison between Microsoft client and agency while on set with production team and in house with creative team
- Created procedures to track project development, meet campaign deadlines and ensure product accuracy
- Assisted the Office Manager with ordering office supplies, booking travel, tracking expense reports, coordinating food orders, organizing company events, and managing the front desk.
Education
BA - Liberal Studies
San Francisco State University
San Jose, CA01.2012
Skills
- Proficient in Microsoft Office Suites and Adobe Create Cloud Suites
- Customer Relations
- Small business operations
- Verbal and written communication
- Project Management
- Business Planning
- Marketing
- Team Oversight
- Student Engagement
- Collaborative learning
- Student-Centered Learning
- Group and individual instruction
Skillset
- Confident in giving creative direction and communicating a message through visually appealing content.
- Excellent communication skills in social media and design as well as customer support.
- Technically trained in Adobe CS Suite including Lightroom, Photoshop, Illustrator, and InDesign.
- Advanced skills in all Microsoft Office Suites.
Languages
Spanish
Professional Working
Timeline
Marketing Coordinator
Alta Planning + Design
06.2016 - 05.2018
Owner & Photographer
June Soul
06.2014 - Current
Recreation Leader
City of San José
05.2014 - 10.2015
Project Coordinator/Microsoft Product Specialist
Omelet LLC
05.2013 - 02.2014
BA - Liberal Studies
San Francisco State University