Alessandra Newsom
Spa Director
Fort Lauderdale,FL
Summary
Accomplished Spa Manager bringing more than ten years of leadership experience. Remarkable understanding of marketing, sales and business operations. Talent for spotting problems and developing innovative solutions.
Overview
19
19
years of professional experience
Work History
Spa Director
Lago Mar Beach Resort & Club
10.2004 - Current
- Enhanced guest satisfaction by implementing innovative spa treatments and services.
- Increased staff productivity through effective training and performance evaluations.
- Managed spa budget and resources, ensuring optimal efficiency and profitability.
- Developed strong relationships with vendors for better product pricing and quality.
- Conducted internal audits of spa finances and completed basic accounting functions to maintain accurate records.
- Collaborated with marketing team to create promotional materials for spa offerings.
- Administered payroll, accounting and purchasing.
Education
Bachelor of Arts - Translator/Interpreter English-Portuguese
Ibero Americana
Sao Paulo, BrazilSkills
- Facility Maintenance
- Social Media Marketing
- Verbal and written communication
- Professional Demeanor
- Recruitment and hiring
- Decision-making skills
- Analytical Thinking
- Inventory controls
- Problem-solving skills
- Sales proficiency
- Spa Software Proficiency
- Budget Administration
- Staff Management
- Health and Safety Regulations
Accomplishments
- Awarded "Best Private Spa" in 2016 by Florida TRavel.
- Increased productivity by implementing strategic improvements to spa rooms.
- Generated consistent customer referrals, resulting in increased revenue.
- Increased revenue per year.
- Upheld professional standards and regulations in all activities and interactions.
- Supervised team of 15 staff members.
- Responsible for marketing and media exposure such as magazines, brochures, tv, radio, and social media.
Additional Information
Strong Customer Service professional offering broad experience working in environments that demand strong work ethic, and unwavering commitment to excellence.
Languages
Portuguese
Native or Bilingual
Spanish
Professional Working
English
Native or Bilingual
Timeline
Spa Director
Lago Mar Beach Resort & Club
10.2004 - Current
Bachelor of Arts - Translator/Interpreter English-Portuguese
Ibero Americana
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