Alex Clymer
Elk Grove,CA
Summary
Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.
Overview
11
11
years of professional experience
Work History
Director of Internet Sales and Marketing
J Jones Ceramics
02.2023 - Current
- Meet with client to discuss expectations regarding visual presentation, branding, and e-commerce functionality.
- Advise client on web site marketing and funnel strategies, based on comprehension of SEO and web best practices.
- Manage and drive company e-commerce, customer relationship management and social media platforms.
- Strategize and develop picture and video content for client's website and social media publications.
- Constantly increase customer base by promoting brand awareness and launching key marketing efforts.
- Improved profit margins in April by 400% through maximizing new product introductions and marketing initiatives.
Director of Sales and Marketing
Arsenic
03.2021 - 02.2023
- Directly managed e-commerce, social media platforms and client-to-customer relationships for over 50 influencers, with combined followings between 100,000 and 6 million.
- Considered business demands and client and customer preferences when developing pricing structures and marketing plans.
- Used analytics to evaluate performance and opportunities for improvements in client merchandising, social media and e-commerce site activity and consumer behavior.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Continually generated over $500,000 in monthly e-commerce profits for our clients.
Senior Operations Data Analyst
Nksfb
07.2016 - 07.2021
- Collaborated with management and employees to assess business practices and determine areas for analysis.
- Participated in high-level strategy meetings, contributing to financial and logistical framework planning.
- Used business objects, business intelligence and other tools like SQL Server, Visual Studios and VBA to extract, transform, load and combine data from data warehouses and other data sources into over 50 scheduled and ad-hoc executive reports monthly.
- Created and automated data visualizations, using first Power BI and then Tableau, to present insights and tell compelling stories to C-Suite.
- Wrote code for database-driven applications and other small software integration apps.
Marketing Intern
College Of Lake County
01.2012 - 06.2013
- Collaborated with team members to help expand marketing channels.
- Contributed to mock-ups, email campaigns and social media campaigns and content.
- Designed dynamic posters and digital media for advertising and marketing events.
- Utilized market trends and target audience statistics to effectively and appropriately market events.
Education
BBA - Information Systems And Business Administration
Loyola University of Chicago
Chicago, IL06.2015
Skills
- Capable of Content creation: Using popular design tools Adobe Photoshop, Illustrator and Canva
- Experienced in Website development and data analytics
- Well versed in running Cross-channel marketing, social media and social media ad campaigns on popular social media platforms
- Familiar with SEO best practices
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Director of Internet Sales and Marketing
J Jones Ceramics
02.2023 - Current
Director of Sales and Marketing
Arsenic
03.2021 - 02.2023
Senior Operations Data Analyst
Nksfb
07.2016 - 07.2021
Marketing Intern
College Of Lake County
01.2012 - 06.2013
BBA - Information Systems And Business Administration
Loyola University of Chicago
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