Alex Damerell
Fort Myers,FL
Summary
Dedicated sales and marketing professional with proven success exceeding goals, retaining customers and maintaining strong reputation for customer satisfaction.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Local Store Marketer
Texas Roadhouse
01.2022 - Current
- Created compelling marketing materials such as flyers, posters, and digital content that showcased current promotions and seasonal offerings effectively.
- Oversaw all aspects of store operations, including budgeting, staffing, inventory control, and sales performance analysis.
- Boosted store sales through effective visual merchandising and product placement strategies.
- Spearheaded loyalty program initiatives, resulting in higher repeat business from satisfied customers.
- Facilitated regular community outreach events that fostered goodwill and raised awareness of the store''s offerings within the local area.
- Organized successful store events, attracting new customers and fostering brand loyalty among existing clientele.
- Managed store's online presence on various platforms with timely updates improving overall online visibility.
- Developed targeted marketing campaigns for social media platforms to drive foot traffic and increase overall revenue.
Server/Waiter
Texas Roadhouse
07.2017 - 01.2022
- Participated in ongoing professional development opportunities to stay current on industry trends and improve service offerings continually.
- Increased sales with upselling techniques and thorough knowledge of menu items, specials, and promotions.
- Implemented effective communication strategies between front-of-house and back-of-house staff for streamlined operations.
- Consistently met or exceeded performance goals related to sales targets, customer satisfaction ratings, and order accuracy.
- Provided attentive service during high-volume periods without sacrificing attention to detail or guest rapport.
- Handled cash transactions accurately, contributing to balanced daily financial reports.
- Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences.
- Cultivated warm relationships with regular customers.
Figure Skating Instructor
Owens Recreation Center
11.2011 - 09.2016
- Organized skating showcases to highlight student achievements and provide valuable performance experience.
- Improved figure skating techniques through focused one-on-one coaching sessions with students.
- Provided constructive feedback to students during practice sessions, enabling continuous improvement in their skills.
- Mentored beginner coaches entering the profession, sharing knowledge and best practices for effective instruction.
- Continually sought professional development opportunities to enhance coaching skills and stay current with industry trends, ensuring the highest quality instruction for students.
- Utilized video analysis tools to provide detailed feedback on technique, accelerating student progress towards mastery of skills.
- Maintained up-to-date knowledge of US Figure Skating rules and regulations, ensuring accurate guidance for aspiring competitors.
Education
High school diploma - General Studies
Lowpoint-Washburn Jr Sr High School
Washburn, IL05.2009
Skills
- Advertising Campaigns
- Sales Promotion
- Customer Engagement
- Mobile marketing and Social Media Management
- Digital Marketing
- Media Relations
- Campaign Management
- Promotional planning
- Time Management
- Organizational Skills
- Content Marketing
- Database Management
- Evaluation of Marketing Campaigns
- Sales expertise
- Strategic Planning
- Communication skills
- Professionalism
- Client Retention
Certification
- Basset Certification
- Food handler certificate
Accomplishments
2022 Goodwill Industries Volunteer of the Year
2023 Hansen Market Local Store Marketer of the Year
Timeline
Local Store Marketer
Texas Roadhouse
01.2022 - Current
Server/Waiter
Texas Roadhouse
07.2017 - 01.2022
Figure Skating Instructor
Owens Recreation Center
11.2011 - 09.2016
High school diploma - General Studies
Lowpoint-Washburn Jr Sr High School