Summary
Overview
Work History
Education
Skills
LEADERSHIP
Accomplishments
Timeline
Generic

Alex Norton

Auburn,,AL

Summary

Dedicated marketing director with hands-on experience managing campaigns and brand strategy for Dixie Supply and Baker Metal Works. A student at Auburn University, adept at balancing academic and professional responsibilities while driving impactful marketing initiatives across digital and traditional platforms. Proven success in budgeting, coordinating multi-channel advertising, and developing creative strategies to elevate brand presence and engagement.

Overview

3
3
years of professional experience

Work History

Marketing

Baker Metal Works & Dixie Building Supply
Fairhope , AL
12.2023 - Current
  • Developed digital and traditional marketing campaigns across multiple platforms.
  • Designed promotional materials such as brochures, flyers, posters, and web banners.
  • Created content for multiple digital platforms, including websites, blogs, and social media channels.
  • Established relationships with vendors and suppliers to acquire materials needed for campaigns.
  • Led the development of creative briefs outlining objectives, budget constraints, and project timelines.

Pilates Instructor

Auburn Recreational Center
Auburn , AL
09.2023 - Current
  • Certified Pilates Instructor with experience leading dynamic, engaging classes at Auburn University Recreation Center, cultivating a supportive and inclusive environment for students and staff.
  • Skilled in designing personalized Pilates programs tailored to various fitness levels and goals, focusing strongly on technique, alignment, and injury prevention.
  • Proven ability to communicate effectively and motivate participants, resulting in high engagement and satisfaction, enhancing overall wellness and community spirit within the university.

Waitress/Hostess

Another Broken Egg
Orange Beach , AL
05.2021 - 08.2021
  • Addressed any specific questions customers had about the menu or the restaurant promptly.
  • Operated a sufficient rotation chart for servers when hosting the restaurant and assisted with coffee mugs, ready for purchase.
  • Corresponded with guests as they entered and exited the restaurant to enhance their experience.

Education

Bachelor of Arts in Communication and Journalism - Public Relations

Auburn University
Auburn, AL
05.2025

Bachelor of Science in Business Administration - Marketing

University of South Alabama
Mobile, AL
05.2022

Skills

  • Campaign Planning
  • Content creation
  • Networking
  • Digital marketing

LEADERSHIP

Greek Organization (Kappa Delta)

  • Helped host all special events applicable to Kappa Delta to ensure a great turnout.
  • Compiled Halloween decorations for a festival to raise money for Prevent Child Abuse America.
  • Organized events pertaining to Girl Scout’s to fundraise money for the organization’s summer camp.

Accomplishments

University of South Alabama Dean's List

Timeline

Marketing

Baker Metal Works & Dixie Building Supply
12.2023 - Current

Pilates Instructor

Auburn Recreational Center
09.2023 - Current

Waitress/Hostess

Another Broken Egg
05.2021 - 08.2021

Bachelor of Arts in Communication and Journalism - Public Relations

Auburn University

Bachelor of Science in Business Administration - Marketing

University of South Alabama
Alex Norton