Alexandra Rees
Partner Development Manager
San Francisco,CA
Summary
Experienced GTM and partner solutions expert with 7+ years leading impactful product and technical partnerships. Proven track record in launching and expanding ecosystem partnerships within Snowflake, AWS, and top ISVs. Deep understanding of AdTech/Martech infrastructure, data products, privacy-first architecture, and customer data platforms (CDPs). Trusted leader delivering tangible results through strategic partner initiatives, technical integrations, and effective GTM execution.
Overview
9
9
years of professional experience
3
3
years of post-secondary education
Work History
Director, Strategic Partner Solutions
Braze
02.2025 - Current
- Act as a liaison between Product and Partnerships to drive cross-functional alignment and maximize the impact of strategic collaborations.
- Identify new product growth opportunities with partners, define productized versus narrative-driven solutions, and spearhead adoption and revenue through joint initiatives. Contributing to a $5M+ increase in partner-influenced pipeline in 2 quarters.
- Build strong relationships with key stakeholders at strategic partners to accelerate integrations and articulate their value to the market.
- Develop customer success stories and case studies highlighting Braze + partner solutions in real-world scenarios.
- Collaborate closely with sales and product marketing teams to align partner capabilities with Braze's GTM strategy.
Director, Tech Partnerships
Braze
02.2024 - 02.2025
- Led the vision and strategy to scale the tech partnership program and drive Braze's growth and market leadership.
- Cultivated strategic partnerships with industry leaders and high-potential ISVs, resulting in joint solutions that enabled 10+ new enterprise customer use cases and expanded Braze’s data activation and personalization capabilities.
- Collaborated cross-functionally to define technical integration requirements and drive joint marketing initiatives for successful partner outcomes.
- Designed and implemented operational frameworks for partner onboarding, benefits, and performance tracking that reduced average partner onboarding time by 30%.
- Oversaw the full partner lifecycle: recruitment, onboarding, enablement, co-sell and tier progression.
Alliances Technical Lead
Braze
08.2023 - 02.2024
- Directed end-to-end integration of partner technologies, managing technical validation and data architecture.
- Owned partner evaluation, schema alignment, and testing frameworks for scaling the partner program.
ISV Technical Account Manager
Braze
02.2022 - 08.2023
- Supported high-priority partners on technical strategy and implementation within Braze's ecosystem.
- Delivered tailored integration support and post-launch technical success plans.
Solutions Architect
Braze
03.2020 - 02.2022
- Advised enterprise clients and partners on advanced use cases involving segmentation, personalization, and analytics.
Product Manager
Cobalt
05.2019 - 12.2019
- Defined product requirements and UX flows; aligned engineering and design through early product launches.
Creative Technologist / Jr. Engineer
Launch Forth
11.2016 - 05.2019
- Led redesign of martech stack, increasing analytics visibility by 75%.
- Managed cross-functional digital initiatives from ideation to delivery.
Education
Bachelor of Arts - Graphic Design
Art Institute of Phoenix
Phoenix, AZ 01.2009 - 01.2012
Skills
Problem-solving
Strategic planning
Business development
Growth strategies
Brand awareness
Partnership development
Accomplishments
- Spoke at RampUp 2025 as part of a panel presentation advocating that Martech is the new frontier of paid and owned marketing, driving awareness of the Braze + LiveRamp integration and showcasing a successful joint case study.
Timeline
Director, Strategic Partner Solutions
Braze
02.2025 - Current
Director, Tech Partnerships
Braze
02.2024 - 02.2025
Alliances Technical Lead
Braze
08.2023 - 02.2024
ISV Technical Account Manager
Braze
02.2022 - 08.2023
Solutions Architect
Braze
03.2020 - 02.2022
Product Manager
Cobalt
05.2019 - 12.2019
Creative Technologist / Jr. Engineer
Launch Forth
11.2016 - 05.2019
Bachelor of Arts - Graphic Design
Art Institute of Phoenix
01.2009 - 01.2012
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