ALEXANDRA RIFFLE
Nashville,TN
Summary
Accomplished sales leader that promotes strong record of exceeding sales targets and cultivating new revenue-generating partnerships. Proactive changemaker with 5+ years of related experience in SaaS sales & partnerships.
Overview
6
6
years of professional experience
Work History
Manager, SMB Sales
HubSpot
07.2022 - Current
- Managed a team of 8 sales reps & was responsible for $360k-$600k of ARR each month
- Exceeded quota in 2022 with 114% attainment
- Coached, trained & developed 5 new sellers in their first 0-5 years of selling
- Identified trends & patterns in data to inform my coaching & team initiatives
- Drove adoption & accountability to call, email, deal & pipeline creation KPIs & increased productivity by 100%+
- Developed numerous skill sessions & trainings to skill-up reps
- Effectively communicated to the team, directors & VPs through written, verbal & powerpoint.
Strategic Partner Acquisition
HubSpot
09.2021 - 06.2022
- Exceeded partnership acquisition quota with 133% attainment (2021) & 142% attainment YTD (2022)
- Identified, prospected & signed strategic partners that resold HubSpot at higher velocities & serviced upmarket clients
- Discovered areas of business opportunity & consulted prospective partners on go-to-market sales & service strategies
- Worked cross functionally with sales, service and legal leaders to sign net-new strategic partners
- Developed best practices, enablement & playbooks as 1of 2 strategic partner specialists selected to pilot new strategic role
- President's Club Winner (2021).
Principal Partner Acquisition
HubSpot
07.2019 - 08.2021
- 1 NAM Partner Specialist based on balanced performance with 135% attainment in H1&193% in H2 (2020)
- Developed & implemented new partner onboarding call across the global partner organization that contributed to 217% increase in new partner resell within the first 6 months
- Mentored numerous ramping partner specialists through call coaching, deal reviews & sales skills training
- Served as team lead after completing 6-month team lead training & assisted with management responsibilities
- Led HubSpot Marketing, CRM, Sales & Service software transformation evaluations with marketing agencies, consulting firms & IT resellers
- Discovered prospective partner's goals/challenges & consulted on growth through HubSpot's Solutions Partnership Program
- Led new hire training on connect call best practices for all new sales hires across HubSpot
- President's Club Winner (2020).
Business Development Representative
HubSpot
07.2018 - 07.2019
- Created new business opportunities for midmarket sales representatives
- Consistent top performer with 100%+ meetings attainment & 200%+ attributed revenue attainment
- Selected to serve on BDR leadership team to advance BDR organization across HubSpot & develop BDR best practices.
Research Assistant
University of St. Thomas - Opus College of Business
12.2017 - 05.2018
- Analyzed data using SPSS, SAS, & Qualtrics according to specific sports marketing project needs
- Conducted in-depth literature reviews to validate originality of faculty research
- Contributed to design of empirical study surveying 1500+ students.
Stylist
Stitch Fix
08.2017 - 01.2018
- Analyzed large quantities of customer data to drive fast-paced styling decisions for clients
- Increased styling efficiency by 58% in order to meet data-driven benchmarks.
Education
Bachelor of Arts - Business Administration
University of St. Thomas, Opus College of Business
St. Paul, MN05.2018
Skills
Communication
Emotional Intelligence
Attention to Detail
Coaching & Development
Strategic Decision Making
Analytical
Timeline
Manager, SMB Sales
HubSpot
07.2022 - Current
Strategic Partner Acquisition
HubSpot
09.2021 - 06.2022
Principal Partner Acquisition
HubSpot
07.2019 - 08.2021
Business Development Representative
HubSpot
07.2018 - 07.2019
Research Assistant
University of St. Thomas - Opus College of Business
12.2017 - 05.2018
Stylist
Stitch Fix
08.2017 - 01.2018
Bachelor of Arts - Business Administration
University of St. Thomas, Opus College of Business