Alexis Guerra
Leasing And Marketing Manager
San Antonio,TX
Summary
Resourceful and goal-oriented Leasing and Marketing Manager with 8+ years of experience in Student Housing. Proven success in managing comprehensive marketing campaigns and leading cross-trained teams. Skilled in resident retention, social media strategy, reporting, and vendor coordination. Experienced collaborating across leasing, operations, maintenance, and resident relations to support strong community performance and maintain high occupancy. Recognized for consistent leasing results, hands-on leadership, and a proactive approach to problem solving.
Overview
9
9
years of professional experience
2
2
Languages
Work History
Leasing and Marketing Manager
The Preiss Company, High View
San Antonio, Texas
06.2024 - Current
- Managed full-cycle leasing operations, including preparing agreements, verifying tenant information, and coordinating move-ins, helping to streamline the overall leasing process.
- Collaborated closely with maintenance and management teams to ensure units were move-in ready, enhancing the resident experience from day one.
- Resolved tenant conflicts and concerns promptly and professionally, contributing to noticeably improved resident satisfaction and stronger renewal outcomes.
- Implemented targeted lease renewal efforts and gathered resident feedback to support ongoing service improvements and better retention.
- Streamlined resident communication through more efficient processes and messaging strategies, resulting in faster issue resolution and improved resident engagement.
Leasing Consultant
The Preiss Company, High View
San Antonio, Texas
05.2024 - 06.2024
- Guided prospective tenants through property tours, application processes, and lease preparation, helping ensure a smooth and positive leasing experience.
- Provided timely and attentive responses to tenant inquiries, consistently delivering high-quality customer service that supported resident satisfaction.
- Utilized property management software (e.g., Entrata) to accurately track leasing activity, maintain tenant records, and support efficient operations.
- Assisted with resolving resident concerns and contributed to marketing and outreach initiatives through community events and promotional efforts.
Leasing and Marketing Manager
The Preiss Company, Luxx
San Antonio, Texas
05.2023 - 04.2024
- Executed targeted marketing campaigns and managed social media channels to drive brand awareness, increase lease signings, and support consistently high occupancy rates.
- Planned and hosted open houses while cultivating partnerships with local businesses, enhancing property visibility and attracting qualified prospects.
- Performed in-depth market and competitor analyses to inform pricing strategies and optimize marketing efforts based on current trends and demand.
- Negotiated lease agreements and provided guidance to leasing agents, helping to strengthen revenue performance and improve tenant retention.
- Ensured full compliance with fair housing regulations and maintained accurate tenant records through consistent use of property management systems (e.g., Entrata).
Senior Leasing Consultant
The Preiss Company, Luxx
San Antonio, Texas
09.2019 - 04.2023
- Served as de facto Leasing and Marketing Manager prior to promotion, overseeing daily leasing operations and executing community-wide marketing initiatives.
- Signed over 850 leases during tenure, including 248 leases in 2022 alone, directly contributing to 100% occupancy for Fall 2022.
- Led digital outreach strategies by managing social media accounts and creating branded marketing content to boost lead generation and online visibility.
- Designed promotional materials using Canva, ensuring alignment with corporate marketing standards and strengthening campaign cohesion.
- Organized and hosted resident events and outreach activities, fostering community engagement and supporting resident retention efforts.
- Trained and mentored new leasing team members, providing hands-on support with tours, applications, and closing strategies to build team effectiveness.
Leasing Consultant
The Preiss Company, Luxx
San Antonio, Texas
02.2019 - 08.2019
- Supported leasing operations by conducting property tours, following up with leads, and assisting prospects with application completion.
- Promoted the community through grassroots marketing efforts, including themed resident events and outreach to nearby businesses and schools.
- Managed daily social media content and engagement (primarily Instagram) to increase brand visibility and attract prospective renters.
- Assisted in developing marketing materials and coordinating tabling events to drive awareness and generate qualified traffic.
- Collaborated closely with the leasing team to maintain high tour-to-lease conversion rates and sustain strong leasing performance.
Leasing Specialist
Campus Advantage, Luxx
San Antonio, TX
05.2018 - 01.2019
- Conducted detailed manual background and credit screenings, carefully reviewing applicant documentation and entering data to ensure compliance with leasing standards.
- Assisted prospective residents throughout the full leasing process, from guided tours to paper applications and hand-completed lease agreements, contributing to early leasing success.
- Supported resident retention efforts by helping host on-site events and fostering positive community engagement.
- Promoted property features through one-on-one interactions, printed marketing materials, and team-based leasing initiatives to maintain occupancy and increase visibility.
- Maintained organized records and files, demonstrating accuracy and accountability in a fully manual leasing environment.
Community Assistant
Campus Advantage, Luxx
San Antonio, Texas
01.2017 - 05.2018
- Gained hands-on experience in leasing operations, resident relations, and customer service in a fast-paced, high-traffic student housing environment.
- Assisted with property tours and responded to inquiries from prospects and residents, contributing to team leasing efforts and community engagement.
- Supported daily office operations by organizing marketing materials, maintaining a clean and welcoming environment, and assembling move-in packets.
- Learned industry-standard platforms and developed a foundational understanding of Fair Housing regulations and leasing best practices.
Education
Bachelor of Arts - Sociology
The University of Texas At San Antonio
San Antonio, TX 05.2001 -
Associate of Arts - Sociology
San Antonio College
San Antonio, TX 05.2001 -
High School Diploma -
Rio Grande City High School
Rio Grande City, TX05.2016
Skills
- Organizational & Analytical Problem Solving
- Team Collaboration & Communication
- Property Operations Oversight
- Google Suite & Microsoft Office Proficiency
- Audit Reporting & Compliance
- Property Tours & Lease Coordination
- Employee Training & Development
- Digital Marketing: Canva, Hyly, Facebook/Instagram Ads, Google Business
- Vendor Coordination & Maintenance Oversight
- Resident Relations & Conflict Resolution
- Leasing & Marketing Strategy Integration
- Property Management Software: Entrata, RealPage
Timeline
Leasing and Marketing Manager
The Preiss Company, High View
06.2024 - Current
Leasing Consultant
The Preiss Company, High View
05.2024 - 06.2024
Leasing and Marketing Manager
The Preiss Company, Luxx
05.2023 - 04.2024
Senior Leasing Consultant
The Preiss Company, Luxx
09.2019 - 04.2023
Leasing Consultant
The Preiss Company, Luxx
02.2019 - 08.2019
Leasing Specialist
Campus Advantage, Luxx
05.2018 - 01.2019
Community Assistant
Campus Advantage, Luxx
01.2017 - 05.2018
Bachelor of Arts - Sociology
The University of Texas At San Antonio
05.2001 -
Associate of Arts - Sociology
San Antonio College
05.2001 -
High School Diploma -
Rio Grande City High School
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