ALICIA GUTIERREZ
Allegany,NY
Summary
Enthusiastic and client focused car Sales Consultant with 2 years of experience, specializing in creating exceptional customer service experiences that converted into sales. Recognized for strong product knowledge, effective needs assessment for fostering client loyalty leading to a 40% increase in customer referrals at previous roles.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Sales Consultant/Resolution Specialist
Paul Brown Chevrolet
Allegany, NY
2024 - Current
- Analyzed customer feedback to identify trends and implement improvements in service delivery
- Utilized CRM systems to track case progress and ensure accurate documentation of interactions with customers.
- Maintained detailed records of all interactions and resolutions for future reference and analysis purposes, improving overall efficiency in handling similar cases down the road.
- Conducted thorough follow-ups with customers post-resolution to ensure satisfaction and identify any opportunities for further improvement in the service provided.
- Customer Relationship Management (CRM), alongside strong negotiation, persuasive communication, and deep product knowledge, EV Expertise a Digital/Social Media Marketing.
- Using social media or virtual showrooms for lead generation.
- Data Analysis: Understanding sales trends, pricing strategies.
- Sales Forecasting & Strategy: Planning and adapting to market changes.
- Time Management & Organization: Handling multiple leads and appointments.
Digital Marketing Consultant
Beautifully You
Fair Oaks, California
2021 - 05.2024
- Increasing traffic to a website or page. Building a huge social media following. Generating a large number of leads for a service or product
- Led the successful launch of a new product line, resulting in the acquisition of over 500 new customers in the first quarter
- Developed a digital marketing strategy that resulted in a 40% increase in online engagement.
Senior Event Coordinator
Global Events Inc.
Fair Oaks, California
01.2019 - 04.2024
- Pioneered a refreshed strategic approach to regional customer events, increasing participant engagement by 45% over two years.
- Managed a diverse portfolio of 20+ events annually, consistently staying within 10% of allocated budgets through meticulous expense management and vendor negotiations.
- Led a cross-functional team of 10+, optimizing coordination and resource management, resulting in a 30% improvement in project delivery timelines.
- Introduced a data-driven decision-making culture by analyzing post-event ROI, translating into 25% higher customer retention rates post-events.
- Spearheaded the successful integration of ASANA event management software, enhancing team productivity by 40% and stakeholder communication clarity.
- Negotiated high-value contracts with vendors and venues, leading to an annual cost savings, of significant amounts, redirecting funds to enhance event offerings.
Event Planner and Project Manager
Innovative Solutions
Carmichael, California
05.2014 - 12.2018
- Orchestrated the complete lifecycle of over 15+ regional tradeshows, driving lead generation by 20% annually.
- Cultivated strong vendor relationships, reducing costs by 15% through strategic negotiations and expense tracking.
- Instrumental in transforming the event scheduling process, incorporating flexible strategies to accommodate swiftly industry changes.
- Enhanced team capability by delivering Excel Super User training, improving data analytics for event performance reports.
- Led the end-to-end project management of the executive leadership meetings, praised for 100% satisfaction from C-level executives.
Skills
- Customer Relationship Management (CRM)
- Global Connect
- Sales Negotiation & Closing Techniques
- Product Knowledge ( Vehicles, Features, Financing)
- Customer Service & Retention
- Persuasive & Active Listening Communication
- Lead Generation & Prospecting totally
- Upselling & Cross-selling
- Financial Service & Leasing Knowledge
Certification
- Certified Trade Show Marketer (CTSM) Completed a comprehensive training in trade show marketing accredited by the CTSM program, enhancing event strategies and execution.
- Advanced Excel Analytics Course Mastered Excel analytics techniques through an intensive course provided by Coursera, specializing in data handling and visualization.
Accomplishments
- Exceeded retail sales goals by an average of 17% every quarter in 2025
- Developed strong customer bonds, increasing return clients and repeat business by 40%
- Achieve ties, customer satisfaction, scores in department, earning “Salesmen of the month”
Timeline
Senior Event Coordinator
Global Events Inc.
01.2019 - 04.2024
Event Planner and Project Manager
Innovative Solutions
05.2014 - 12.2018
Sales Consultant/Resolution Specialist
Paul Brown Chevrolet
2024 - Current
Digital Marketing Consultant
Beautifully You
2021 - 05.2024