Experienced in transforming complex data into strategic marketing solutions, with a strong background in collaboration and creative leadership. Demonstrated ability to enhance brand visibility and market reach.
Overview
4
4
years of professional experience
Work History
Sales Support & Strategic Marketing
UWL
Cleveland
11.2025 - Current
Translated complex trade data (Panjiva HS codes, Vietnam sourcing trends, competitor analysis) into actionable sales intelligence, identifying 200+ target importers and creating a structured, prospect-ready pipeline.
Developed end-to-end sales enablement ecosystem, including prospect heat maps, master tracking systems, case studies, and outreach frameworks to support enterprise-level deal strategy.
Built and launched UWL’s Footwear, Apparel, and High-Value Goods vertical from the ground up, developing full go-to-market strategy across market intelligence, sales enablement, and brand positioning.
Led creative and strategic direction for fashion-focused campaigns, repositioning UWL’s messaging from transactional pricing to brand-driven storytelling aligned with how fashion buyers evaluate risk, timing, and ROI.
Partnered cross-functionally and externally to elevate thought leadership and market visibility through LinkedIn strategy, executive content systems, and vertical-specific engagement initiatives.
Transitioned into full-scale marketing role, overseeing 20+ concurrent projects across campaigns, content, email marketing, newsletter development, and competitive positioning to enhance overall marketing effectiveness.
Established internal marketing systems and SOPs for LinkedIn thought leadership, campaign planning, and tracking infrastructure, enabling scalable execution and consistent stakeholder engagement.
Import Customer Support Intern
MSC Mediterranean Shipping Company
Charleston
07.2024 - 08.2024
Acted as the primary contact for customer inquiries, facilitating accurate and timely communication to enhance customer satisfaction.
Monitored vessel and shipment data across multiple platforms to coordinate logistics, track arrivals, and authorize container movements, supporting efficient operations.
Coordinated inquiries, resolved cases, and collaborated with cross-functional teams, demonstrating strong organizational and project management skills.
Executed process audits and maintained accurate shipment profiles to support smooth operations.
Merchandise Handling & Customer/Operations Support
Nike (The Van)
Beaverton
06.2022 - 09.2023
Co-facilitated Nike pop-up sales, managed POS systems, and coordinated outreach to support event recruitment and engagement.
Managed customer communications and logistics for retail and event operations, ensuring effective scheduling.
Oversaw product fulfillment, inventory audits, and order management through CRM and operations platforms.
Collected and analyzed customer feedback to enhance engagement and optimize consumer experience.
Research & Teaching Assistant
Oregon State University
Corvallis
01.2022 - 06.2023
Coordinated research efforts and prepared studies by conducting data collection, developing case studies, and performing literature reviews.
Applied understanding of research methodology, institutional theory, and supply chain management principles.
Organized research materials and databases to facilitate access and extracted insights from academic documents for improved research outcomes.
Summarized findings and prepared academic case templates to enhance clarity and communication of research results.
Education
Bachelor of Science - Design and Innovation Management