Amber Wisniewski
Monroe,MI
Summary
Accomplished arts administrator with over 15 years of experience in nonprofit management and performing arts marketing. Proven ability to develop and implement audience-centered communications strategies that enhance engagement and expand reach. Expertise includes strategic planning, fundraising, and program management, with a strong foundation in dance that informs approaches to artist and community development.
Overview
18
18
years of professional experience
Work History
EXECUTIVE DIRECTOR
River Raisin Centre for the Arts
Monroe, MI
05.2025 - Current
- Lead strategic, operational, artistic, financial, and community engagement initiatives for a regional performing arts center.
- Oversee programming, education, artistic direction, and production of multiple theatre and performing arts productions, supporting artists and creative teams from planning through performance.
- Cultivate partnerships with artists, community organizations, and corporate sponsors to enhance collaboration and engagement.
EMAIL MARKETING & COMMERCIAL CREATIVE MANAGER
Dance Media Publications
Remote
08.2024 - Current
- Execute 60+ campaigns per month across Mailchimp and Constant Contact, managing complex timelines, audience segmentation, and data analysis.
- Develop audience-centered communications strategies that connect dance professionals and artists with relevant programs, events, opportunities, and resources.
- Analyze audience data and campaign performance to evaluate engagement, identifying actionable opportunities to expand reach and enhance impact.
DIRECTOR OF MARKETING
River Raisin Centre for the Arts
Monroe, MI
12.2023 - 05.2025
- Drove record-breaking ticket sales through strategic multi-channel campaigns supporting theatre and performing arts productions.
- Led integrated marketing, communications, audience development, and promotional strategy for performing arts programming.
- Collaborated with artists, production teams, organizational leadership, sponsors, and community partners to enhance promotion and support of artistic programming.
DIRECTOR OF ART & BRAND
Brown & Brown, Inc.
Tampa, FL
02.2011 - 02.2024
- Directed creative strategy and brand execution across a large, distributed organization.
- Managed complex projects across digital, print, events, advertising, and communications, coordinating multiple stakeholders and prioritizing competing demands.
DIRECTOR OF SOCIAL MEDIA MARKETING
Cecchetti Council of America
Remote
08.2018 - 12.2019
- Developed and implemented national social media strategy that enhanced organizational educational mission and increased engagement within the dance community.
- Produced creative campaigns and video content that significantly raised awareness and engagement levels in the national dance community.
EXECUTIVE DIRECTOR
Brandon Ballet
Brandon, FL
08.2008 - 12.2010
- Led artistic, operational, financial, development, and community engagement functions, ensuring alignment with organizational mission and community needs.
- Increased donor support by 35% through strategic fundraising initiatives and community cultivation programs.
Education
Bachelor of Arts - Dance
Western Michigan University
Kalamazoo, MI01-2007
Skills
Personal Information
Title: ARTIST SERVICES & ARTS ADMINISTRATION LEADER
Additional Expertise
- Artist Development
- Mentorship & Coaching
- Performing Arts Programming
- Arts & Nonprofit Leadership
- Strategic Planning
- Budgeting & Fiscal Planning
- Donor Development
- Community Engagement
- Event & Production Management
- Partnership Development
- Data Analysis & ROI
- Project Management
- Digital Communications
- Audience Development
- Creative Direction
- Mailchimp
- Constant Contact
- Adobe Creative Suite
Timeline
EXECUTIVE DIRECTOR
River Raisin Centre for the Arts
05.2025 - Current
EMAIL MARKETING & COMMERCIAL CREATIVE MANAGER
Dance Media Publications
08.2024 - Current
DIRECTOR OF MARKETING
River Raisin Centre for the Arts
12.2023 - 05.2025
DIRECTOR OF SOCIAL MEDIA MARKETING
Cecchetti Council of America
08.2018 - 12.2019
DIRECTOR OF ART & BRAND
Brown & Brown, Inc.
02.2011 - 02.2024
EXECUTIVE DIRECTOR
Brandon Ballet
08.2008 - 12.2010
Bachelor of Arts - Dance
Western Michigan University