Amit Pandya
Sr. Vice President
Summary
Performance-driven, data-savvy, strategic, and proactive leader, enabling customer-focused business strategies, brand voice and positioning, customer experience, segmentation with personas, acquisition, retention, product development, eCommerce, and growth using technology to achieve and exceed all revenue goals. Unique skillset includes a strong native digital, data, and analytical foundation for customer experience, M&A, and design expertise. Proven track record of steering marketing vision with digital strategy, building teams, and managing multiple projects to deliver revenue.
Overview
15
15
years of professional experience
5
5
years of post-secondary education
Work History
Senior Vice President, CRM & Global Digital Marketing
Chubb
07.2023 - Current
- Spearheaded global CX initiatives with data and CRM, impacting $20B in premiums and $6M claims and global marketing
- Operationalized brand, demand-gen, digital and growth strategies, resulting in a 9.2% increase in leads, 8% growth in NPS
- Built a high-performing global marketing team, aligning efforts with business outcomes, achieving a 90% agile velocity
Vice President, Global Marketing, BI and Digital Commerce Technologies
John Wiley and Sons
11.2019 - 07.2023
- Directed a global digital transformation via brand architecture & MarTech, driving $72M eCom revenue, and $6M savings
- Led integrated marketing campaigns, enhancing brand positioning and delivering a 6% NPS uplift and 5.3% CPL reduction
- Established a post-merger integration strategy and framework, integrating 12 brands 50% efficiently within a year
Director | Head of Digital Marketing Platforms and Strategy | CVP, Retail Annuities
New York Life
03.2016 - 10.2019
- Deployed marketing automation and CRM, streamlining operations for 26 platforms and reducing lead costs by 30%
- Led data-driven campaigns to deliver 6M emails annually with 30% open rates, across campaigns created by 60 marketers
- Partnered with stakeholders to design a seamless lead nurturing framework, driving 1,300 qualified leads in three months
Management Consultant - Marketing
Mainstay Investments
10.2014 - 03.2016
- Company Overview: Asset Management
- Designed and implemented multi-channel lead-gen strategy, increasing reach by 300% and influenced AUM by 22%
- Asset Management
Business Consultant - Marketing Strategy and Architect (Research)
Morgan Stanley
06.2012 - 10.2014
- Transformed research distribution using data and AI for Website, CRM, video, and emails, increased readership by 400%
Senior Manager Marketing Operations | Marketing Strategy and Planning
Motorola Solutions
Vice President E-Commerce and Marketing
Direct From Mines
Project Manager
McDonald’s Corporation
Education
MBA - Finance
New York University
New York, NY 01.2019 - 01.2021
Bachelor of Science - Computer Engineering
University Of Illinois
Chicago, IL 05.1999 - 06.2002
Skills
Strategic planning
Additional Relevant Experience
Motorola Solutions, Chicago, IL - Senior Manager Marketing Operations | Marketing Strategy and Planning
Aircell (Gogo), Itasca, IL - Senior Marketing Manager
Direct From Mines, Schaumburg, IL - Vice President E-Commerce and Marketing
McDonald's Corporation, Oak Brook, IL - Project Manager
Timeline
Senior Vice President, CRM & Global Digital Marketing
Chubb
07.2023 - Current
Vice President, Global Marketing, BI and Digital Commerce Technologies
John Wiley and Sons
11.2019 - 07.2023
MBA - Finance
New York University
01.2019 - 01.2021
Director | Head of Digital Marketing Platforms and Strategy | CVP, Retail Annuities
New York Life
03.2016 - 10.2019
Management Consultant - Marketing
Mainstay Investments
10.2014 - 03.2016
Business Consultant - Marketing Strategy and Architect (Research)
Morgan Stanley
06.2012 - 10.2014
Bachelor of Science - Computer Engineering
University Of Illinois
05.1999 - 06.2002
Senior Manager Marketing Operations | Marketing Strategy and Planning
Motorola Solutions
Vice President E-Commerce and Marketing
Direct From Mines
Project Manager
McDonald’s Corporation
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