Ana Parrales
Miami,FL
Overview
17
17
years of professional experience
Work History
Store Director
Saks OFF 5TH
Miami, FL
04.2025 - Current
- Directed store operations, ensuring adherence to company policies and procedures.
- Managed inventory levels, optimizing stock availability and minimizing shrinkage.
- Led team recruitment, training, and development initiatives to enhance performance.
- Implemented sales strategies that increased overall revenue and customer engagement.
- Developed visual merchandising standards that elevated brand presentation in-store.
- Fostered a customer-centric environment, enhancing service quality and satisfaction levels.
- Exceeded company targets consistently through proactive monitoring of KPIs and execution of corrective action plans when needed.
- Collaborated with cross-functional teams to streamline operational efficiencies and drive growth.
- Conducted regular performance evaluations for staff members, identifying areas for growth and development.
- Optimized merchandising layouts based on shopper insights and market trends leading to enhanced product visibility.
- Addressed customer concerns promptly and effectively, resulting in increased loyalty and repeat business.
- Analyzed sales data to identify trends and opportunities for improvement, adjusting strategies accordingly.
- Managed payroll administration for all employees in alignment with company policies and budgetary guidelines.
- Enhanced customer satisfaction by ensuring exceptional service, product availability, and efficient operations.
- Led a team of employees in daily tasks, providing ongoing training and mentoring for their professional growth.
Sr. Mgr, Omni Operations
Macy's
Miami, FL
03.2022 - Current
- Directed day-to-day operations by spearheading implementation of short-term and long-term strategies to achieve business plan and profitability goals.
- Managed company operations with responsibility for profit and loss, scheduling, training and inventory control.
- Implemented policies and standard operating procedures and managed quality, customer service and logistics.
- Planned daily operational strategies, including delivery routing, team workflows and promotional initiatives.
- Disseminated safety information and monitored employee compliance with regulatory and organizational policies.
- Improved morale and management communication by creating employee recognition and rewards practices.
- Recruited, hired and trained crew members on application of projects, customer relations and customer service.
- Implemented security policies and procedures to protect company assets from theft, loss, or damage.
- Collaborated with staff to maximize customer satisfaction, streamline procedures and improve bottom-line profitability.
- Developed initiatives for process improvement and reviewed and assessed ongoing operations.
- Oversaw financial management, budget management, accounting and payroll activities.
Sr. Operations Visual Merchandise Manager
Macy's
Miami, FL
01.2021 - 03.2022
- Changed and adjusted displays for new product launches, seasonal changes and different themes.
- Designed floor layouts, product displays and shelving layouts to maximize sales and influence customer purchasing habits.
- Placed prices and descriptive signage to enhance displays and promote items.
- Verified product placements in web scheduler.
- Aligned visual merchandising strategies and products with company messages, target audience and marketing goals.
- Collaborated with assistant merchandisers to draft, design and develop new project and display ideas and presented results to supervisors.
- Taught sales staff to properly coordinate clothing racks and counter displays to maximize promotional effectiveness.
Manager Business Administration (MBA)
Macy's
Miami, FL
11.2020 - 01.2021
- Automated office operations and managed client and employee correspondence, scheduling, record tracking and data communication.
- Designed detailed business plans to outline finances, goals and operations of company.
- Oversaw employee hiring, recruitment and training for multiple business locations.
- Evaluated sales and expense records to adjust policies and procedures.
- Established open door policy to foster environment of respect between employees and management.
- Rolled out innovative employee training program to boost worker education and improve customer satisfaction.
- Maintained retail store presentation by overseeing merchandise replenishment, customer courtesy and inquiry response.
- Trained, managed and motivated employees to promote professional skill development.
- Motivated employees to share ideas and feedback.
- Recruited and hired individuals demonstrating passion, dedication and added value to team.
- Represented integrity and professionalism in business, serving as mentor and role model to staff.
- Conducted staff evaluations and determined promotions and realignments or reductions in workforce.
Operations Manager
Macy's
Miami, FL
10.2016 - 10.2020
- Directed day-to-day operations by spearheading implementation of short-term and long-term strategies to achieve business plan and profitability goals.
- Managed company operations with responsibility for profit and loss, scheduling, training and inventory control.
- Implemented policies and standard operating procedures and managed quality, customer service and logistics.
- Delivered positive customer experiences by implementing effective quality assurance practices.
- Collaborated with staff to maximize customer satisfaction, streamline procedures and improve bottom-line profitability.
- Planned daily operational strategies, including delivery routing, team workflows and promotional initiatives.
- Recruited, hired and trained crew members on application of projects, customer relations and customer service.
- Developed initiatives for process improvement and reviewed and assessed ongoing operations.
- Oversaw financial management, budget management, accounting and payroll activities.
- Implemented security policies and procedures to protect company assets from theft, loss, or damage.
- Disseminated safety information and monitored employee compliance with regulatory and organizational policies.
- Built strong operational teams to meet process and production demands.
- Inspected production areas to identify and correct unsafe or unauthorized practices.
Merchandise Team Manager
Macy's
Miami, FL
02.2009 - 01.2016
- Designed floor layouts, product displays and shelving layouts to maximize sales and influence customer purchasing habits.
- Placed prices and descriptive signage to enhance displays and promote items.
- Consulted with management and advertising teams to plan optimal promotions.
- Taught sales staff to properly coordinate clothing racks and counter displays to maximize promotional effectiveness.
- Verified product placements in web scheduler.
- Directed and supervised staff performance.
- Identified appropriate solutions to minimize issues and quickly solve problems.
- Displayed merchandise for upcoming sales in visually appealing way.
- Instructed staff on procedures for handling difficult transactions.
- Oversaw entire stock management process, including receiving incoming merchandise, shelf replenishment and shrinkage control.
- Conducted department walkthroughs to assess and remedy factors such as cleanliness, inadequate stock levels and poor merchandising.
- Maintained safe, organized store by keeping aisles free of merchandise and boxes.
- Increased sales on consistent basis by developing key customer relationships.
- Established, enforced and optimized departmental procedures and goals to optimize team performance and productivity.
- Streamlined operations and improved employee focus and productivity by prioritizing tasks prior to start of each shift.
- Cultivated store brand and accomplished strategic business initiatives through close collaboration with district manager.
- Mentored newly hired staff in upselling techniques to improve sales.
- Researched out-of-stock items to find additional inventory in other store locations.
Education
Associate of Science - Business Management
Miami Dade College
Miami, FL12.2004
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Store Director
Saks OFF 5TH
04.2025 - Current
Sr. Mgr, Omni Operations
Macy's
03.2022 - Current
Sr. Operations Visual Merchandise Manager
Macy's
01.2021 - 03.2022
Manager Business Administration (MBA)
Macy's
11.2020 - 01.2021
Operations Manager
Macy's
10.2016 - 10.2020
Merchandise Team Manager
Macy's
02.2009 - 01.2016
Associate of Science - Business Management
Miami Dade College