Andrea Kocerha

Established sole proprietorship providing trauma-informed, therapeutic bodywork and wellness coaching focusing on chronic conditions, cumulative stress disorders, nervous system regulation, musculoskeletal issues, and oncology massage. (PA Massage License #MSG003989; NPI #1730947904)

• Provide therapeutic bodywork using a variety of massage and somatic therapies including Swedish Massage, Myofascial Massage, Oncology Massage, Scar Tissue Work, Deep Tissue Massage, Active and Passive Stretching, Wellness Coaching, Trigger Point Work, Acupressure, and Somatic Experiencing.
• Established foundational processes for business operations and manage comprehensive systems for client intake, invoicing, electronic record keeping, tax filings and reporting.
• Leverage and maintain client relationships, secure new clients, and provide customized treatment plans, somatic services, and wellness coaching for a diverse client base of 400+
• Consult with mental health and medical care providers to ensure treatment plans compliment and support client treatment goals.
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Vetted oncology massage practitioner for a national non-profit organization dedicated to supporting breast cancer and ovarian cancer patients by providing integrative services, therapies, education, resources, and support at no personal cost to patients.

• Provide oncology massage to a range of breast and ovarian cancer patients at various stages of diagnosis and treatment.
• Engage in company retreats and required continuing education trainings.
• Support and promote Unite for HER throughout professional and personal communities.
• Monitored and recorded patient progress, prompting timely and appropriate interventions.

Collaborate with program directors and faculty to coordinate and support a virtual, multi-year training cohort for Somatic Experiencing, a body-oriented approach to healing trauma and stress disorders.

• Develop and implement targeted marketing strategies to help recruit, enroll, and retain students
• Liaise between a cohort of approximately 50 participants and the organization to provide appropriate guidance and support a positive learning experience
• Collaborate with a training team of 15+ to execute virtual, live, 4-day training modules
• Maintain administrative logistics including scheduling updates, attendance rosters, and Zoom support with clear, consistent, and timely communication among all stakeholders.

Provided in-home massage treatments to patients in hospice care, customizing treatments to meet individual needs.

• Developed treatment plans in consultation with nursing staff and maintained self-directed schedule to meet regularly with patients and family caregivers
• Monitored and documented patient responses to massage therapy treatments and communicated health and safety issues or status changes to nursing teams and social workers
• Maintained OSHA compliance regulations with trainings and health screenings

Oversaw day-to-day operations of a NYC-based artistic development and management company.

• Developed and implemented operational policies and procedures to improve efficiency, reduce costs, and increase client success.
• Managed 3 employees including hiring and training new staff and providing performance evaluations
• Scouted talent at showcases, cabarets, and theatrical productions, and coordinate agent meetings and auditions for clients
• Developed and maintained relationships with graphic designers, printers, vendors, and other external partners

Managed daily operations, bookkeeping, banking, ADP payroll, and human resource tasks for a $1,000,000 antique print and map business.

• Oversaw 4-person sales staff in service operations, invoices and billing, scheduling, and human resource tasks
• Negotiated vendor contracts and coordinated supply orders
• Managed office budgets and tracked spending
• Maintained accurate, current, and compliant financial records using Quickbooks and coordinated annual business tax preparation, fillings, and audits with CPA firm.