Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
GeneralManager

Andrew Morrison

Madison Heights,MI

Summary

Proactive and ambitious Leader with proven track record of driving branch success through strong leadership, team building and articulate communication skills. Adept at fostering collaborative team environment while ensuring operational efficiency and exceptional customer service. Forward-thinking in implementing innovative strategies to achieve key goals, initiatives and enhance overall performance. Committed to standing out by consistently pursuing excellence and achieving results.

Overview

11
11
years of professional experience
1
1
Certification

Work History

General Manager

Planet Fitness
Sterling Heights, MI
09.2025 - Current
  • Led daily operations, ensuring optimal facility performance and member satisfaction.
  • Developed and implemented strategic initiatives to enhance revenue growth and membership retention.
  • Mentored staff on best practices for customer service and operational efficiency.
  • Analyzed fitness trends to drive program development and marketing strategies.
  • Managed budgeting processes, optimizing resource allocation across departments.
  • Conducted regular performance reviews, fostering professional development among team members.
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.

Assistant Branch Manager

Cornerstone Community FCU
Troy, MI
10.2023 - 08.2025
  • Enhanced customer satisfaction by providing exceptional service and addressing concerns promptly
  • Streamlined branch operations for increased efficiency through implementation of new processes and procedures
  • Supported the Branch Manager with daily tasks, ensuring smooth branch functioning and effective communication amongst team members
  • Trained and mentored new employees, fostering a positive work environment that led to higher retention rates
  • Collaborated with other departments within the bank to resolve complex issues efficiently, ensuring seamless service delivery to customers
  • Played a key role in growing the branch's loan portfolio through proactive client outreach and relationship management efforts
  • Managed conflict resolution and escalated issues to maintain positive member relations.

Treasury Management Sales Associate

First Merchants Bank
Farmington Hills, MI
03.2021 - 10.2023
  • Senior Client Relationship Representative (Assistant Manager) from 3/1/2021-11/13/2022 at the Ann Arbor Maple and Rochester Hills locations
  • Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity
  • Participated in Project Spotlight- focusing on products and services provided by our bank
  • Collaborated with clients to maintain relationships and provide customers with thorough support and guidance
  • Developed and maintained strong knowledge of multiple products and varying levels of benefits within each products
  • Met with members to understand goals and recommend solutions to fit specific needs
  • Built and deepened productive relationships with prospective and competitive customers to drive sustained growth
  • Conducted research to answer questions and handle issues using multiple systems and resources

Banking Center Manager

TCF Bank
04.2018 - 02.2021
  • Assistant Branch Manager at Livonia Branch April 2018-November 2018
  • Facilitated Branch Manager and Branch Supervisor meetings
  • Created forms around Home Loan tracking and Supervisor Development
  • Inspired state wide marketing contest around Home Lending Demonstrated knowledge of branch financial products
  • Continued education on current banking products and services, as well as coaching and leadership through Retail Leadership Training Program
  • Built rapport with account holders by reaching out with product recommendations and account updates/reviews
  • Passed both my branch audits with 91% and 89% respectively
  • Researched industry competitors on current promotions and rates to better strengthen sales conversations and maintain customer satisfaction
  • Assessed clients' financial situations to develop strategic financial planning solutions and referring to appropriate business partners
  • Recruited, interviewed, hired and trained 5 employees and implemented mentoring program to promote positive feedback and engagement
  • Increased new bank relationships within local community through execution of networking and outside sales

Licensed Relationship Banker

Flagstar Bank
Berkley, MI
07.2015 - 04.2018
  • Cultivated strong client relationships through personalized financial advice and solutions
  • Evaluated customer needs to recommend appropriate banking products and services
  • Boosted sales of investment products by conducting financial needs assessments and recommending suitable options.
  • Conducted comprehensive financial reviews to ensure compliance with regulatory standards
  • Promoted digital banking services to enhance customer convenience and drive adoption rates.
  • Enhanced customer satisfaction by promptly addressing inquiries and providing tailored financial solutions.
  • Improved customer experience with thorough product knowledge and prompt issue solving

Education

General Studies

Oakland Community College
MI

High School Diploma - General Studies

Lamphere High School
MI
06.2007

Skills

Cash handling skills

Account opening procedures

Solid Inbound and Outbound calls and sales

Excellent time management skills

Coachable

Reliable

Self-sufficient

Strong verbal communication

Goal-Oriented

Self-motivated

Savvy relationship-builder

Loan application procedures

Efficient Appointment setting

Accountable

Positive

Team Player

Sales-efficient

Detail-Oriented

Staff development

Team leadership

Certification

  • Notary (Expires 05/30/2032
  • NMLS #1241618
  • CPR (2025)

Accomplishments

  • Graduated General Manager Training Program at Planet Fitness (2025)
  • Graduated Retail Leadership Training Program at TCF Bank (2018)
  • New Hire Mentor at First Merchants Bank (2022)
  • Novi branch took fourth place in state American Cancer Society donation and second place in state St. Jude donation drive (2019)
  • Received Life, Accident, and Health License through the state of Michigan (2017 - 2019)

Timeline

General Manager

Planet Fitness
09.2025 - Current

Assistant Branch Manager

Cornerstone Community FCU
10.2023 - 08.2025

Treasury Management Sales Associate

First Merchants Bank
03.2021 - 10.2023

Banking Center Manager

TCF Bank
04.2018 - 02.2021

Licensed Relationship Banker

Flagstar Bank
07.2015 - 04.2018

General Studies

Oakland Community College

High School Diploma - General Studies

Lamphere High School
Andrew Morrison