Andrew Rucker
Grandville,MI
Summary
Transformational Regional Operations Leader with a strong background in multi-state retail environments. Built high-accountability cultures through effective leadership development and enhanced employee relations, resulting in improved customer satisfaction and operational consistency. Skilled in executing scalable strategies, workforce planning, and managing large-scale change initiatives.
Overview
21
21
years of professional experience
Work History
Director, Enterprise Sales
Bluebird Fiber
04.2026 - Current
- Led and coached enterprise account executives through structured performance conversations, setting clear expectations and developing individualized plans.
- Establish operating cadences, dashboards, and cross-functional review routines that improve accountability, execution consistency, and customer outcomes.
- Partner with Sales Engineering, Finance, Sales Operations, and Network teams to resolve customer-impacting barriers and strengthen end-to-end service delivery.
- Maintained executive customer and partner relationships, leveraging feedback and service insights to enhance satisfaction, retention, and operational responsiveness.
Senior Director, Sales Strategy
Astound Broadband
07.2022 - 04.2026
- Led national retail and field teams, translating enterprise priorities into practical operating standards, field routines, and measurable execution plans.
- Leveraged regional performance and customer insights to identify execution gaps and remove operational barriers, prioritizing continuous improvement actions across dispersed teams.
- Directed training initiatives and operational enablement tools, enhancing store-level capability and leadership confidence, resulting in improved customer experiences.
- Coached field leaders through transparent feedback, performance discussions, and development planning to improve decision-making, engagement, and accountability.
- Partnered with Operations, Marketing, and IT to ensure store readiness for seasonal activities, technology changes, product launches, and new operational processes.
Retail Market Director, Michigan & Indiana
T-Mobile
03.2020 - 03.2022
- Led multi-market store operations across 300+ locations, ensuring consistent execution of operating standards, people practices, compliance requirements, and customer-experience priorities.
- Managed and developed district leadership teams, enhancing store performance, employee engagement, coaching quality, and operational health.
- Oversaw staffing, workforce planning, cash handling, inventory control, shrink, audits, financial stewardship, and issue resolution across corporate and partner stores.
- Provided ongoing coaching and performance mentorship to directors, district managers, and store managers, strengthening leadership capacity and accountability at every level.
- Built bench strength through succession planning, talent reviews, high-potential development, stretch assignments, and continuous coaching.
- Partnered with corporate functions to implement technology platforms, training programs, and operating-process changes across multiple markets.
- Removed barriers for store teams and guided leaders through organizational change, prioritizing employee and customer focus.
- Conducted operational assessments and post-implementation reviews, improving readiness, adoption, and execution outcomes.
- 300+ corporate and partner locations
Regional Vice President, Midwest
Metro-by-T-Mobile
11.2005 - 03.2020
- Held final accountability for retail network planning, including new-store construction, site selection, lease negotiations, remodels, relocations, and closures.
- Directed multi-state retail operations across 1,000+ locations through regional leaders, district managers, and store teams to ensure consistent execution and operational excellence.
- Established a high-accountability, people-centered leadership culture focused on operational excellence, employee development, customer experience, and consistent execution.
- Led MetroPCS through startup formation, rapid market development, large-scale footprint expansion, and continuing organizational transformation.
- Developed scalable operating infrastructure and playbooks to standardize store routines, enhance workforce planning, and streamline onboarding, achieving a 13% reduction in onboarding time and a 2.5% decrease in shrink.
- Mentored and promoted future leaders through structured coaching, succession planning, talent reviews, and meaningful developmental assignments.
- Partnered with Operations, Training, Marketing, Merchandising, Finance, and other enterprise functions to align field execution with organizational priorities.
Education
Bachelor of Arts - Business Administration
Ashford University
Skills
- Multi-unit operations management
- Transformational change leadership
- Employee relations strategies
- Leadership development initiatives
- Training and facilitation expertise
- Customer experience enhancement
- Customer satisfaction improvement
- Workforce planning and development
- Succession planning processes
- Operational excellence practices
- Change adoption strategies
- Store readiness assessment
- Performance coaching techniques
- Inventory and shrink control
- Audit compliance
- Cross-functional collaboration
Selected Leadership Impact
- Led operating environments spanning 300+ corporate and partner stores at T-Mobile and more than 1,000 locations across a multi-state Metro-by-T-Mobile region.
- Built scalable store-operations playbooks that standardized routines, improved workforce planning, reduced employee onboarding time by 13%, and lowered shrink by 2.5%.
- Guided organizations through major transformations, including startup launch, rapid footprint expansion, technology deployments, new operating processes, and evolving corporate structures.
- Created leadership pipelines through continuous coaching, succession planning, stretch assignments, and targeted development for directors, district managers, and store managers.
- Earned T-Mobile's Peak Award in 2015, recognizing performance and leadership among the company's top 1% of employees.
Timeline
Director, Enterprise Sales
Bluebird Fiber
04.2026 - Current
Senior Director, Sales Strategy
Astound Broadband
07.2022 - 04.2026
Retail Market Director, Michigan & Indiana
T-Mobile
03.2020 - 03.2022
Regional Vice President, Midwest
Metro-by-T-Mobile
11.2005 - 03.2020
Bachelor of Arts - Business Administration
Ashford University