Summary
Overview
Work History
Education
Skills
Timeline
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Angela Ashworth

The Woodlands,Texas

Summary

Knowledgeable Product Marketing Manager, proven track record in driving business growth and forging strategic partnerships. Demonstrated expertise in client relationship management and launching new fleet card and app programs. Leveraged transportation industry insights to secure high-value contracts and expand market presence. Experienced with identifying and capitalizing on new business opportunities. Utilizes strategic thinking and market analysis to drive revenue growth. Track record of building and maintaining strong client relationships. I excel in enhancing market presence resulting in increased customer satisfaction and repeat business. Experienced in onboarding, in - app engagement, and

Own positioning, and messaging.

Experienced with identifying and capitalizing on new business opportunities. Utilizes strategic thinking and market analysis to drive revenue growth. Track record of building and maintaining strong client relationships.

Overview

10
10
years of professional experience

Work History

Business Development Executive

Petroleum Wholesale, LP
10.2018 - 03.2025
  • Developed strategic partnerships with key industry stakeholders to enhance market presence.
  • Led initiatives to identify and pursue new business opportunities, driving revenue growth.
  • Conducted market analysis to inform decision-making and refine business strategies.
  • Collaborated with cross-functional teams to align sales efforts with organizational goals.
  • Negotiated contracts with suppliers, optimizing terms for cost-effectiveness and value delivery.
  • Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Increased client base by identifying and pursuing new business opportunities through market research and networking.
  • Established and maintained highly effective relationships with clients and industry partners to drive growth.
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Negotiated contracts with key stakeholders, resulting in favorable terms for the company and long-term partnerships.
  • Assisted marketing department in creating targeted campaigns that effectively communicated the value proposition of our products/services to potential customers.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Built relationships with customers and community to promote long term business growth.
  • Negotiated prices, terms of sales and service agreements.
  • Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
  • Generated advertising brochure for vendor use.
  • Generated revenue growth by developing and executing targeted sales strategies to expand market share.
  • Managed relationships with key clients, fostering loyalty and driving repeat business through tailored solutions.
  • Monitored performance metrics regularly to ensure continuous improvement in both sales and marketing efforts.
  • Analyzed market trends and competitor data, adjusting sales strategies accordingly for optimal results.
  • Fostered relationships with external vendors and media partners, negotiating contracts for enhanced purchasing power.
  • Analyzed sales and marketing data for improved strategies.
  • Analyzed large datasets to identify trends and inform strategic business decisions.
  • Generated standard and custom reports to provide insights into business performance.

Merchandising Manager

Acosta Sales and Marketing
01.2015 - 10.2018
  • Developed merchandising strategies aligned with market trends to enhance product visibility.
  • Collaborated with cross-functional teams to optimize inventory management and distribution processes.
  • Analyzed sales data to identify opportunities for category growth and improved customer engagement.
  • Trained and mentored team members on best practices in merchandising and promotional execution.
  • Conducted regular store visits to assess compliance with merchandising guidelines and provide feedback.
  • Developed promotional displays to increase customer engagement and drive sales.
  • Collaborated with cross-functional teams to implement seasonal merchandising plans effectively.
  • Developed and implemented planogram strategies to optimize product placement and enhance visual merchandising.

Marketing and Merchandise Executive

Northwest Petroleum
02.2015 - 03.2018
  • Developed and executed marketing strategies to enhance brand visibility and drive customer engagement.
  • Analyzed market trends to identify opportunities for product innovation and promotional campaigns.
  • Collaborated with cross-functional teams to align merchandise assortment with consumer preferences and sales goals.
  • Managed inventory levels, ensuring optimal stock availability while minimizing excess merchandise costs.
  • Conducted competitive analysis to inform pricing strategies and promotional offerings, driving market share growth.
  • Fostered relationships with vendors to negotiate favorable terms and optimize product sourcing efficiency.
  • Maintained key item stock levels and wrote or expedited purchase orders.
  • Forecasted purchasing trends and improved merchandising strategies.
  • Ensured timely delivery of products by closely monitoring vendor performance and addressing any issues promptly.
  • Coordinated with logistics teams to resolve any shipping delays or discrepancies while minimizing impact on operations.

Education

Bachelor of Science - Business

University of Houston
Houston, TX
05-1997

Skills

  • Strategic market evaluation
  • Text-based promotional outreach
  • Proficient in computer applications
  • Strategic marketing
  • Marketing plan development
  • Mobile app promotion
  • Teamwork and collaboration
  • Marketing materials production
  • Marketing plan formulation
  • Performance analysis
  • Market expansion strategies
  • Increasing public awareness

Timeline

Business Development Executive

Petroleum Wholesale, LP
10.2018 - 03.2025

Marketing and Merchandise Executive

Northwest Petroleum
02.2015 - 03.2018

Merchandising Manager

Acosta Sales and Marketing
01.2015 - 10.2018

Bachelor of Science - Business

University of Houston

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Angela Ashworth