ANITA BHOLA
BANK OF AMERICA
Jersey City,NJ
1
Certification
29
years of professional experience
Results-oriented Banking, Sales, and Business Development Leader with over 15 years of experience driving revenue growth and enhancing customer loyalty in financial services and retail banking. Led high-performing teams to exceed sales targets and optimize operations while implementing data-driven strategies and maintaining compliance standards.
Work History
Assistant Financial Center Manager
4 Years 9 Months- Drive achievement of branch sales goals by coaching associates, monitoring performance metrics, and implementing targeted business development strategies.
- Lead daily branch operations, supporting overall financial center performance through sales growth, operational excellence, customer satisfaction, and employee engagement.
- Conducted consultative financial conversations with clients to identify needs and recommend tailored banking, lending, credit, and investment solutions, enhancing client satisfaction.
- Analyzed branch performance data, sales trends, and operational metrics to identify opportunities for improvement, driving informed decision-making.
- Coach, mentor, and develop associates through performance management and career development planning.
- Support hiring, onboarding, training, scheduling, and retention efforts.
- Championed adoption of digital banking solutions and self-service technologies, increasing client engagement and operational efficiency.
- Resolve complex customer issues while maintaining exceptional service standards.
- Ensure compliance with banking regulations, operational controls, and risk management procedures.
Licensed Sales Professional
1 Year- Managed sales pipeline to enhance client relationships and drive retention.
- Delivered customized insurance and risk management solutions.
- Managed a robust sales pipeline and strengthened client relationships.
- Trained and mentored new team members to improve team effectiveness and service delivery.
Regional Business Development Manager
5 Years- Directed sales, membership growth, marketing, customer experience, and operational performance across multiple locations, driving regional success in two countries.
- Led 75-person sales organization and 900 customer service associates, enhancing team capability and service delivery.
- Increased membership growth by 26%, generating over $11.3 million in revenue.
- Achieved 93% annual membership retention.
- Reduced customer complaints by 80% through targeted operational improvements and employee coaching, fostering a more positive customer experience.
- Recruited, hired, trained, and retained high-performing teams.
- Implemented top-performing digital and traditional marketing campaigns.
Business Development Manager
1 Year- Managed $11 million operating budget, leading engineering and sales teams to align financial resources with strategic objectives.
- Implemented CRM and KPI-driven performance strategies to enhance team accountability and track progress against business goals.
- Developed client relationships to expand service opportunities across industrial and energy accounts.
- Led market research to identify growth sectors, competitive positioning, and contract opportunities.
- Managed proposal development, coordinating technical input, pricing, and commercial terms.
Divisional Manager
1 Year- Launched new business division, securing 10 major corporate accounts within six months.
- Directed divisional operations to align sales, merchandising, and customer service activities with company goals.
- Coordinated regional teams, setting priorities and resolving issues to maintain consistent service delivery.
- Monitored performance trends and adjusted workflows to improve productivity and accountability.
Business Development Manager
4 Years- Achieved 117% revenue growth by establishing strategic partnerships and expanding into new markets.
- Developed strategic growth plans to expand client portfolio and strengthen market position.
- Cultivated long-term relationships with key accounts to secure repeat business and new opportunities.
- Led proposal development, aligning commercial terms with client requirements and operational capabilities.
Major Account Executive
7 Years- Generated over $5.8M in annual contract revenue by securing key client accounts.
- Received Xerox Sales Executive of the Year award.
- Managed major client portfolios, aligning solutions with business objectives and long-term account strategies.
- Negotiated contract renewals and pricing structures to strengthen retention and revenue stability.
- Developed executive-level relationships to identify expansion opportunities and deepen client partnerships.
Education
Bachelor of Business Administration (BBA) - Business Administration
Skills
Retail Banking
Digital Banking Solutions
Sales strategy
Consultative Sales
Business Development
KPI analysis
Operational Excellence
Risk Management & Compliance
Branch leadership
Team Development & Coaching
Performance Management
Employee Training
Staff scheduling
Employee Engagement
Employee Engagement
Certification
New Jersey Property & Casualty Insurance License, Bank of America Leadership Academy, Dale Carnegie Sales Advantage, Xerox Solution Selling, Leadership Development, Project Management
Timeline
Assistant Financial Center Manager
BANK OF AMERICA
01.2022 - CurrentRead More
Licensed Sales Professional
ALLSTATE INSURANCE
01.2021 - 01.2022Read More
Regional Business Development Manager
PRICESMART CLUBS
01.2011 - 01.2016Read More
Business Development Manager
STORK
01.2010 - 01.2011Read More
Divisional Manager
MICON MARKETING
01.2009 - 01.2010Read More
Business Development Manager
OASIS ONE BRAND LTD.
01.2005 - 01.2009Read More
Major Account Executive
THE TSL GROUP
01.1998 - 01.2005Read More
University of Phoenix
Bachelor of Business Administration (BBA) from Business Administration
Read More