Summary
Overview
Work History
Education
Skills
Websites
Honors And Awards
Timeline
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ANNA GRACE BLADEN

Philadelphia,PA

Summary

Dynamic and client-focused sales professional with 4 years of experience driving revenue growth through strategic B2B sales in the hospitality and technology sectors. Passionate about hospitality and hotel marketing, with a strong foundation in digital engagement, consultative selling, and client relationship building. Proven ability to exceed quota, foster long-term partnerships, and deliver customized marketing and sales solutions for hotels and venues. Strategic Account Executive with proven success increasing sales and revenue through developing loyal account relationships. Articulate communicator with exceptional negotiation skills. Known for understanding customer needs and delivering effective solutions.

Overview

4
4
years of professional experience

Work History

Account Executive

InEvent
10.2024 - Current
  • Built relationships with hotel event planners and agency clients by aligning event technology with property-specific marketing goals.
  • Delivered strategic consultations and demos tailored to their specific operations, improving client retention and upsells.
  • Analyzed trends and proposed marketing innovations that resulted in new client acquisitions.
  • Performed product demos at conferences, meetings, seminars, or other venues as necessary.

Junior Sales Executive – Hospitality Cloud

Cvent
McLean, VA
04.2024 - 10.2024
  • Managed full sales cycle for hotel partners, from prospecting to closing.
  • Delivered personalized proposals and marketing strategies to hotel clients to optimize visibility and bookings.
  • Exceeded quota with over $950K in pipeline creation; recognized as Top Junior Executive.
  • Performed in-depth analysis of customer data to drive sales growth.
  • Established relationships with existing customers and identified new ones.
  • Created detailed price quotes for clients based on their individual needs.

Senior Sales Development Representative – Hospitality Cloud

Cvent
10.2023 - 04.2024
  • Developed targeted outbound campaigns for hotels and venues to drive marketing software adoption.
  • Collaborated with marketing teams to deliver data-backed value propositions tailored to hotel prospects.
  • Conducted market research to identify new opportunities for growth.
  • Utilized CRM software to track all prospecting activities including calls made, received, emails sent, received, meetings held, attended.
  • Developed and implemented strategies to increase sales and customer retention.
  • Negotiated contracts with customers, ensuring that terms of sale were mutually beneficial.

Sales Development Representative

Cvent
06.2023 - 10.2023
  • Conducted research and qualified hotel decision-makers for digital marketing and booking tools.
  • Increased qualified lead generation by 45% through focused outreach and segmentation strategies.

Marketing Ambassador

Chesapeake Beverages
Baltimore, MD
08.2021 - 06.2023
  • Promoted beverage brands to restaurant and bar owners, building rapport and increasing product adoption.
  • Represented brands at hotel and hospitality events, enhancing visibility and driving on-site sales.
  • Managed relationships with key stakeholders involved in marketing projects.
  • Monitored competitor activities to stay ahead in the market.

Education

Bachelor of Science - Social Sciences

Towson University

Associate of Science - Special Education

Montgomery College

Bachelor of Arts - Sociology

Honors College of Maryland

Skills

  • Hotel Sales & Marketing Strategy
  • Hospitality Client Engagement
  • Lead Generation & Prospecting
  • Consultative Selling & Upselling
  • Salesforce
  • Apollo
  • Pipedrive
  • LinkedIn Sales Navigator
  • Event Promotion & Brand Awareness
  • Data-Driven Sales Presentations
  • Cross-Functional Team Collaboration

Honors And Awards

  • MVP Sales Development Representative
  • Most Pipeline Created – Cvent Hospitality
  • SDR Captain Award
  • Top Junior Sales Executive – Hospitality Cloud
  • 135% Quota Attainment Average (2023–2024)

Timeline

Account Executive

InEvent
10.2024 - Current

Junior Sales Executive – Hospitality Cloud

Cvent
04.2024 - 10.2024

Senior Sales Development Representative – Hospitality Cloud

Cvent
10.2023 - 04.2024

Sales Development Representative

Cvent
06.2023 - 10.2023

Marketing Ambassador

Chesapeake Beverages
08.2021 - 06.2023

Bachelor of Science - Social Sciences

Towson University

Associate of Science - Special Education

Montgomery College

Bachelor of Arts - Sociology

Honors College of Maryland

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