Annie Hayden
Saratoga Springs
Summary
Driven Marketing and Sales Executive - highly skilled in relationship-building, expanding business, and identifying opportunities based on client needs. Demonstrated track record developing successful sales campaigns, and managing sales cycles from start to finish. Experienced in consultative sales, customer experience, order and time management to achieve objectives.
Overview
6
6
years of professional experience
Work History
Operations and Marketing Manager
Piper Boutique
06.2023 - Current
- Boost brand awareness by implementing innovative marketing campaigns and strategies.
- Maximize return on investment with cost-effective marketing tactics and budget management.
- Enhance client experience by providing personalized shopping experiences based on individual styles and preferences.
- Exceeded sales goals consistently since utilizing upselling techniques tailored to each client's interests and budget constraints.
Account Executive
GoTo
07.2019 - 05.2022
- Prepared forecasts and vetted territory to identity most valuable opportunities.
- Upsold existing customers with consultative selling and relationship management.
- Built and strengthened relationships with new and existing accounts for both mid market and small business.
- Assisted in onboarding and training of new hires.
Business Development Representative
Revulytics
09.2018 - 07.2019
- Developed pipeline sourcing qualified opportunities through cold calling, email, and LinkedIn Messenger
- Articulated the Revulytics solutions to software vendors at VP & ‘C’ Level from both technical and senior business perspectives
- Took initiative to thoroughly learn product knowledge to build trust and source opportunities with cold prospects
- Collaborated with account executive to penetrate new accounts, identify potential customers and coordinate product demos
Education
Bachelor of Arts - Criminology And Political Science
SUNY College At Plattsburgh
Plattsburgh, NY08.2014
Skills
- Business Growth Opportunities
- Needs Assessment
- Customer Presentations
- Strategic Selling
- Order and Time Management
- Client Relationship-Building
- Territory Management
- Business Development and Planning
- Account Management
Accomplishments
- Increased sales more than 110% since June 2023
- 88% quota attainment
- Sourced, onboarded, & closed largest opportunity in Q2
- 121.07% quota attainment
- 82% quota attainment for Q1
- Over 85% quota attainment
- 109% quota attainment for Q4
- Above 100% quota attainment
2024
2021
2020
2019
2018
Timeline
Operations and Marketing Manager
Piper Boutique
06.2023 - Current
Account Executive
GoTo
07.2019 - 05.2022
Business Development Representative
Revulytics
09.2018 - 07.2019
Bachelor of Arts - Criminology And Political Science
SUNY College At Plattsburgh
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