Anthony Tejada
Garden City
Summary
Proven leader in media planning and business development, notably at Razorfish, where I spearheaded digital content distribution and optimized advertising campaigns. Expert in project management and critical thinking, I boosted revenue by identifying new market trends and fostering cross-functional team collaboration. Achievements include developing innovative strategies that significantly enhanced client engagement and company growth.
Overview
5
5
years of professional experience
Work History
Media Planner
Razorfish
11.2022 - Current
- Solicited media content for distribution via digital verticals such as Meta, Pinterest and Reddit .
- Coordinated cross-functional teams during project execution, fostering collaboration among diverse stakeholders.
- Incorporated media database technologies such as tagging, tracking and ad service metrics into media planning efforts.
- Collaborated closely with creative teams to develop compelling and cohesive multimedia content.
- Optimized advertising campaigns with thorough analysis of target demographics and market trends.
- Researched and developed media buying plans, prioritizing cost-effective content with maximum impact.
Business Development Coordinator
Vice Media LLC
06.2019 - 11.2021
- Collaborated with cross-functional teams to develop innovative strategies for business growth.
- Identified new business opportunities by researching market trends and competitor analysis.
- Created customized presentations tailored to specific client needs, showcasing the company''s expertise in their industry verticals.
Education
Bachelor of Arts - Communications
University of New York At Albany
Albany, NY05.2019
Skills
- Project Management
- Media Plans
- Campaign Planning
- Social Media
- Critical Thinking
- Leadership
Languages
English
Full Professional
Spanish
Native or Bilingual
Timeline
Media Planner
Razorfish
11.2022 - Current
Business Development Coordinator
Vice Media LLC
06.2019 - 11.2021
Bachelor of Arts - Communications
University of New York At Albany