APARAJITA BOSE

• Managed multiple writing and editing assignments in dynamic environment within stated timelines.
• Provided editing, fact-checking and proofreading for various articles.
• Worked closely with graphic, photo and video teams to plan and produce compelling content.
• Disclaimer: This publication has closed down.

• Clients included: Metropolis Health Services, Trivitron Healthcare, Ashva, Vasan Eye Care, Apollo Hospitals.
• Created product designs in alignment with specifications.
• Worked with client via email, phone and in-person to collect information to complete designs.
• Delivered designs to diverse clients on time and within budget.
• Consulted on tone, style and subject matter, driving layout and design.

• Manipulated digital images through advanced computer skills, video editing and image retouch and promoted technical quality of final output.
• Collaborated with directors and clients by editing visuals and listening to feedback.
• Developed designs for physical products, mailers and packaging.
• Collaborated with writers to translate visions into visuals.
• Designs not limited to: logos, brochures, hoardings, take-ones, leaflets and other collateral for Jain Housing and Constructions, Asvini Builders, Ceedeeyes, New Venus Constructions, Sidharth Housing, Lalitha Jewellery Mart, Ranjanaas Textiles, Big FM Radio.

• Interned for Mr Kotandaraman, the, for projects such as Satyam Cinemas (the 6 degree logo), Landmark, Citibank NRI and several others.
• Attended and participated in meetings and brainstorming sessions with team members.

• Assisted in routine audience research to support work of assigned department. Created report on branding feedback for Tata Indicomm

This 6-month online certificate provided: Hands-on experience with marketing tools such as SEO, SEM, social media, email marketing and display ads. Knowledge of metrics such as SMART goals, conversion optimization, A/B tests. Creating content that provides high impact in social media.

The 3-year program focused on graphic design, photography, and advertising. Learning extended beyond the classroom and encorporated field visits, art and photography exhibitions and internships.