Arron Evans

Experienced Executive Sales Manager with 16 years of Sales and Marketing Management expertise. Recognized for integrity and adept leadership in Person-to-Person & Business-to-Business Sales & Marketing, recruitment, training, and team development. Proven success in addressing complex industrial challenges. A collaborative leader focused on individualized approaches to maximize productivity and achieve corporate targets. I believe authentic leadership entails identifying needs, crafting visions, and motivating teams to take action. A leader's dedication unleashes the collective power of the team.

• Consistently surpassed Districts and Regions in the Fitness Industry and exceeded primary competitors in both dollar and volume sales over the past 11 years.
• Achieved incremental gains in EBITA for multiple departments and brands within the Fitness International Umbrella, while increasing KPIs for Fitness and Personal Training Sales compared to the same month last year and the previous month of the current year.
• Developed, directed, and implemented effective sales marketing strategies to ensure competitive sustainability and rejuvenate segment relevance.
• Led thee acquisition of Urban Active Fitness in the Nebraska Market and successfully rebranded it as the LA Fitness brand.
• Pioneered the launch of the Esporta Fitness brand in the Minnesota and Michigan markets.