Summary
Overview
Work History
Education
Skills
Timeline
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Ashley Berry

Norfolk,VA

Summary

Emmy nominated News Producer with 6 years' experience creating impactful, fresh and innovative video content. Skilled content creator with a desire to continue leading and building my skills in the news industry. Successful at taking concepts and producing exceptional products. Team-oriented and tactical with experience managing a team and complex projects. Good understanding of news, media, social media and entertainment.

Overview

6
6
years of professional experience

Work History

6PM Producer

TEGNA
Norfolk, Virginia
06.2021 - Current
  • Experience producing every single broadcast at the station
  • Produced 5 news specials
  • Producing special content for every broadcast to help draw viewership across the board
  • Produce news cut ins in the event of breaking news in our coverage area, ex: mass shootings, school shootings, to presidential visits, elections and more
  • Searched wire services, network feeds and websites to find relevant material for daily newscasts
  • Find creative ways to engage viewers for everyday newscasts
  • Troubleshot and resolved production issues to execute smooth, streamlined programs.
  • Created multimedia graphics to accompany on-air announcements.

6pm News Producer

Wboc Tv 16 / Draper Media
Salisbury, MD
06.2018 - Current
  • Assigned advanced breaking news stories to anchors and reporters
  • Turned breaking news stories into written pieces for immediate broadcast
  • Searched wire services, network feeds and websites to find relevant material for newscasts
  • Generated engaging story ideas and creative headlines to increase readership of our web articles
  • Trouble-shooting and resolving production issues to execute smooth, streamlined programs
  • Collaborated with reporters and news directors to cover breaking and important stories across the Delmarva Peninsula

Good Day Delmarva Morning Show Producer

Wboc Tv 16 / Draper Media
Salisbury, MD
01.2019 - 12.2021
  • Helped develop the broadcast (including graphics and rundown) from the ground up, in preparation for the May 2019 launch date
  • Created multimedia and broadcast graphics for the show and social media promotions
  • Produced and edited creative broadcast centric specials for holidays and special events like our 1 year anniversary
  • Enforced time limits to reporters and anchors on air while boothing the show
  • Scheduled daily and weekly local guests and online interviews for the broadcast
  • Maintained working knowledge of current events, community issues and local contacts through research
  • Utilized our social media to "break the fourth wall" and get our audience involved in the broadcast
  • Participated in brainstorming sessions with my co-producer and anchors to develop exciting and informative content in an expanded format

Education

Bachelor of Arts - Journalism And Media Studies

Rutgers, The State University Of New Jersey
New Brunswick, NJ
05.2018

Skills

  • Experience stacking and producing the flagship broadcast for the station
  • Experience creating and running lifestyle broadcast
  • Experience leading and steering reporters in the right direction for their stories
  • Strong knowledge of Adobe Premiere
  • Strong knowledge of ENPS
  • Broad knowledge of national and local news topics
  • Firm grasp of journalistic ethics
  • Copyediting and proofreading
  • Project organization
  • Team management

Timeline

6PM Producer

TEGNA
06.2021 - Current

Good Day Delmarva Morning Show Producer

Wboc Tv 16 / Draper Media
01.2019 - 12.2021

6pm News Producer

Wboc Tv 16 / Draper Media
06.2018 - Current

Bachelor of Arts - Journalism And Media Studies

Rutgers, The State University Of New Jersey
Ashley Berry