Ashley Edwards
South Beloit,IL
Summary
Goal-driven Marketing Specialist establishes clear standards and enforces protocols for consistent, high-quality results. Knowledgeable about developing a wide range of creative marketing collateral.
Overview
3
3
years of professional experience
Work History
Marketing Specialist
University of Wisconsin-Platteville
Platteville , WI
04.2023 - Current
- Effectively oversee multiple social media platforms while monitoring engagement for Campus Programming and Relations.
- Oversaw all marketing strategies and promotional efforts for campus events.
- Manage and mentor a diverse team of 12-17 student staff, ensuring successful event execution.
- Develop creative content for social media posts, stories, and event promotions to engage the student body.
Event Producer-Campus Programming and Relations
University of Wisconsin-Platteville
Platteville, WI
01.2023 - Current
- Coordinating task delegation in collaboration with a group of 12-17 colleagues on varying timelines.
- Maximize attendance at events through developing strong digital and paper marketing tactics, reaching over 7,000 students.
- Oversee the planning and implementation of 3-4 events each academic semester.
Event Team, Production Team, Front of House Lead
Perfectly Seasoned Catering
Roscoe, IL
05.2021 - 08.2023
- Directed event setup to ensure clients' needs were executed in a timely and accurate manner.
- Promoted to Front of the House Lead, managing event staff and overseeing all non-kitchen catering tasks.
Education
Some College (No Degree) - Marketing
University of Wisconsin-Platteville
Platteville, WISkills
- Promotional planning
- Digital Marketing
- Customer research
- Time-management
- Organization
- Branding
- Scheduling
- Social Media Management
Affiliations
- Vice President-Women's Club Volleyball
- Marketing Specialist- Campus Programming & Relations
Accomplishments
- Dean's List-Spring 2024
- Chancellor's Honor Roll- Spring 2024
Timeline
Marketing Specialist
University of Wisconsin-Platteville
04.2023 - Current
Event Producer-Campus Programming and Relations
University of Wisconsin-Platteville
01.2023 - Current
Event Team, Production Team, Front of House Lead
Perfectly Seasoned Catering
05.2021 - 08.2023
Some College (No Degree) - Marketing
University of Wisconsin-Platteville
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