Ashlin Hawtin
Lacey,Washington
Summary
Versatile and results-oriented professional with a proven track record of driving efficiency, supporting business growth, and delivering high-quality outcomes. Experienced in managing complex projects, coordinating marketing initiatives, and improving operational processes across cross-functional teams. Known for building strong relationships, mentoring and onboarding team members, and consistently exceeding expectations in both client-facing and internal roles.
Overview
11
11
years of professional experience
Work History
Sales Support & Marketing Specialist
Mckinney Trailers
06.2021 - Current
- Followed up on 600+ web leads monthly, pre-qualifying contacts and converting prospects into CRM sales leads, supporting improved response times and lead-to-opportunity conversion.
- Spearheaded the implementation of Monday.com for the marketing department, onboarding 5+ users and improving visibility into campaigns, events, and social approvals while reducing approval turnaround time.
- Led the company-wide rollout of Exclaimer email signature software for 300+ users, developing 10+ role-based templates to ensure consistent brand representation and eliminate manual updates.
- Worked with a third-party development team to redesign the company website and lead the migration from HubSpot to WordPress, updating and optimizing content across 50+ pages.
- Collaborated on the development of written and visual content for 350+ marketing campaigns annually across email, social media, media relations, print collateral, and events, while maintaining and updating 50+ website pages to ensure brand and messaging alignment.
- Orchestrated a company-wide internal newsletter for 300+ employees, collecting contributions, curating content, designing layouts in Canva, and managing distribution to support internal engagement.
- Streamlined onboarding and user enablement for 100+ new hires and customers each year by managing welcome communications, coordinating branded welcome packages, and providing portal access and instructional resources.
- Effectively collaborated with cross-functional teams across 21 nationwide locations, supporting marketing initiatives, operational alignment, and leadership-driven projects.
Sales Consultant
Verizon Gowireless
10.2016 - 06.2021
- Built long-term client relationships by consistently delivering high-quality service and exceeding customer expectations.
- Delivered personalized consultations and product demonstrations to educate customers on features and benefits, supporting informed purchasing decisions.
- Maintained current knowledge of products and promotions while resolving customer issues, including coordinating technical support, to ensure positive customer outcomes.
- Monitored individual performance against KPIs and adjusted sales approaches to improve results.
- Ranked among top performers on a five-person team, averaging 30% of total team sales.
Hostess, Busser, Expediter
The Ram Restaurant
04.2015 - 10.2016
- Delivered a positive guest experience by managing waitlists, communicating accurate seating times, and ensuring efficient table turnover.
- Worked collaboratively with front-of-house and back-of-house staff to maintain service flow, improve productivity, and keep tables ready during peak periods.
- Demonstrated reliability and teamwork by volunteering for additional shifts and supporting staff during high-volume or short-staffed periods.
Education
Associate of Arts -
South Puget Sound Community College
Olympia, WASkills
- Customer Relationship Management
- Campaign Coordination
- Project Implementation
- Workflow Optimization
- Cross-Functional Collaboration
- Content Development
- CMS & Website Management
- Onboarding & Training
- Teamwork & Reliability
- Time management
Timeline
Sales Support & Marketing Specialist
Mckinney Trailers
06.2021 - Current
Sales Consultant
Verizon Gowireless
10.2016 - 06.2021
Hostess, Busser, Expediter
The Ram Restaurant
04.2015 - 10.2016
Associate of Arts -
South Puget Sound Community College