Ashton Mazzola
Dover,DE
Summary
Driven and analytical Business/Marketing graduate with hands-on experience managing retail operations and executing localized promotional campaigns. Proven track record of optimizing product layouts and analyzing consumer behavior to drive revenue. Seeking an entry-level Marketing position to leverage skills in trend analysis, consumer relations, and strategic brand positioning to contribute to growth.
Overview
5
5
years of professional experience
Work History
Manager, Sales Representative, & Retail Buyer
Harrington Cigarette Outlet
Harrington, DE
08.2024 - 05.2025
- Team Leadership: Managed a team of 3 employees, overseeing daily customer service operations, store organization, and sales targets.
- Operations & Systems Transfer: Spearheaded the transition of the store's entire inventory to a new Point of Sale (POS) system following an ownership change, while simultaneously redesigning the retail layout to optimize customer flow.
- Inventory & Budget Management: Authorized and executed weekly product procurement orders ranging from $15,000 to $25,000; accurately audited and integrated 2–3 vendor shipments per week into the POS database.
- Financial Oversight & Sales: Managed daily cash register operations, reconciled end-of-day balances, and actively drove revenue growth through targeted, hospitable product pitches to customers.
Sales & Delivery Driver
Coneheads Ice Cream
Kent County, DE
02.2021 - 08.2023
- Client Relations: Delivered high-quality, inclusive customer service to a diverse demographic, adapting communication styles for children, elderly patrons, and non-English speakers.
- Route Optimization: Strategized high-traffic delivery routes and event schedules based on neighborhood data, peak times, and calendar dates to maximize daily sales revenue.
- Logistics & Safety: Safely operated commercial-sized delivery vehicles under strict adherence to safety regulations and timely transport schedules.
Stocking & Prepping Specialist
06.2020 - 11.2020
- Logistics Support: Coordinated inventory logistics by unloading vendor shipments and safely transferring heavy bulk products to deep-freezing storage.
- Fleet Preparation: Prepared commercial delivery fleet daily by loading inventory, maintaining mechanical cleanliness, and updating exterior marketing/promotional displays.
Landscaping Assistant
Independent Contract Work
Magnolia, DE
03.2020 - 06.2020
- Provided residential property maintenance services, including weed mitigation, leaf distribution, and localized debris disposal under tight weekend deadlines.
Education
BBA - Marketing
Florida Atlantic University
Boca Raton, FL08-2026
High School Diploma - undefined
Caesar Rodney High School
Camden, DE06-2022
Skills
- Management & Leadership: Team Supervision, Process Optimization, Retail Operations
- Financial & Data: Budgeting ($25K/week), Point of Sale (POS) Systems, Cash Handling, Inventory Control
- Interpersonal: Customer Relationship Management (CRM), Upselling, Cross-Functional Communication
- Logistics: Route Planning, Supply Chain Management, Fleet Preparation
Timeline
Manager, Sales Representative, & Retail Buyer
Harrington Cigarette Outlet
08.2024 - 05.2025
Sales & Delivery Driver
Coneheads Ice Cream
02.2021 - 08.2023
Stocking & Prepping Specialist
06.2020 - 11.2020
Landscaping Assistant
Independent Contract Work
03.2020 - 06.2020
High School Diploma - undefined
Caesar Rodney High School
BBA - Marketing
Florida Atlantic University