Summary
Work History
Education
Skills
Timeline
Generic
AUGUST DALEY

AUGUST DALEY

Walnut Creek,CA

Summary

Highly commercially oriented sales and operations leader with a proven track record across luxury retail, consultative B2B sales, and technology-enabled solutions. Known for building trust with high-net-worth clients and executive stakeholders while driving revenue growth, operational clarity, and team alignment. MBA-qualified former Marine with strong leadership presence, discipline, and the ability to translate strategy into execution. Results-driven Operations Leader known for the ability to enhance productivity and efficiency through adept task completion. Skilled in strategic planning, team leadership, and process optimization. Excel at problem-solving, communication, and adaptability, ensuring seamless operations and team synergy. Committed to leveraging these skills to drive success and achieve operational excellence.

Work History

Operations Leader

Davidson & Licht Jewelers
Walnut Creek, USA
  • Responsible for the operational performance of a high-volume Rolex Authorized Jeweler and multi-brand luxury jewelry store.
  • Own daily operational execution including opening/closing readiness, floor presentation, appointment flow, and Rolex brand compliance.
  • Improve and standardize secure-access protocols, product handling, key control, and back-of-house organization to protect high-value merchandise.
  • Support scheduling, time-off approvals, and reporting clarity to ensure strong coverage, accountability, and team alignment.
  • Lead technology modernization initiatives including Surface Pros, POS optimization, digital forms, and cloud-based documentation.
  • Enhance warranty activation, box storage, and documentation workflows to reduce client wait times and friction post-purchase.
  • Work alongside sales teams during live appointments to resolve real-time challenges and protect client comfort and momentum.
  • Expand use of Google Workspace tools to improve communication, visibility, and coordination across departments.
  • Coordinate vendor relationships for security systems, equipment, and store support needs.
  • Proactively identify operational pain points and implement scalable solutions that elevate speed, security, and the overall luxury experience.

Solutions Engineer & Account Manager

WovenIQ
Remote
  • Partner with clients to design scalable, technology-enabled solutions that improve workflows, visibility, and operational clarity.
  • Lead discovery, onboarding, and implementation using a consultative, user-first approach.
  • Translate complex operational and business needs into actionable strategies bridging product, engineering, and business teams.
  • Own key accounts end-to-end, driving adoption, retention, and long-term customer success.
  • Gather and synthesize client insights to inform product development and internal sales and implementation playbooks.

Operations Manager

Rolex Boutique by J. Licht & Sons
San Francisco Bay Area, USA
  • Drive operational excellence at a premier Rolex Authorized Boutique, supporting both revenue performance and elevated client experience.
  • Lead CRM strategy and client journey management to ensure consistent, personalized engagement.
  • Collaborate on boutique scheduling to align staffing with traffic patterns, appointments, and business needs.
  • Partner closely with Sales and Service teams to streamline workflows, reduce friction, and improve execution.
  • Serve as a liaison between executive leadership and frontline teams, translating strategy into day-to-day execution.
  • Foster a collaborative, emotionally intelligent culture rooted in trust, mentorship, and continuous improvement.

Department Director

Davidson & Licht Jewelers
San Francisco Bay Area, USA
  • Increased gross profits by over 20% annually through disciplined target setting, accountability, and performance management.
  • Nearly doubled revenue and increased unit sales by 136%.
  • Managed full P&L responsibility including payroll, cash controls, audits, and budgeting.
  • Led staffing, hiring, training, and employee relations across a high-performing sales organization.
  • Built and executed business plans based on demand forecasting, historical performance, and market trends.
  • Resolved client concerns with discretion and empathy in a high-end luxury environment.

Sales Professional

Davidson & Licht Jewelers
San Francisco Bay Area, USA
  • Specialized in Rolex sales, sizing, warranty activation, and service intake.
  • Built and maintained a top-tier Rolex client base, closing approximately $250,000 in sales through relationship-driven selling.
  • Maintained deep product knowledge to support confident, credible client conversations.
  • Partnered with buyers on assortment planning and merchandising decisions based on sell-through and demand.

Aviation Ordnance Technician

United States Marine Corps
  • Served eight years with multiple merit-based promotions and commendations.
  • Deployed to Iraq in support of combat operations.
  • Maintained 99.75% inventory accuracy on assets valued over $450B.
  • Recognized for leadership, discipline, and performance in high-pressure environments.

Education

Master of Business Administration (MBA) -

Brandman University

Graduate Certificate -

Organizational Leadership

Bachelor of Science - Management

University of Phoenix

Skills

  • Sales leadership and revenue growth
  • Operational management
  • Technology integration
  • Client relationship management
  • Inventory control
  • Workflow optimization
  • Process improvement
  • Customer engagement
  • Cross-functional coordination
  • Organizational development
  • Account management and client retention
  • Luxury retail operations and brand standards
  • CRM strategy and Salesforce enablement
  • Consultative selling and discovery
  • Cross-functional leadership
  • Process optimization and change management
  • Executive communication and stakeholder alignment

Timeline

Operations Leader

Davidson & Licht Jewelers

Solutions Engineer & Account Manager

WovenIQ

Operations Manager

Rolex Boutique by J. Licht & Sons

Department Director

Davidson & Licht Jewelers

Sales Professional

Davidson & Licht Jewelers

Aviation Ordnance Technician

United States Marine Corps

Master of Business Administration (MBA) -

Brandman University

Graduate Certificate -

Organizational Leadership

Bachelor of Science - Management

University of Phoenix
AUGUST DALEY