Austin Sasser
Denver,CO
Summary
Results-driven analytics and client-facing professional with 4+ years of experience managing enterprise marketing analytics programs for Fortune 500 clients. Proven ability to translate complex data into strategic business recommendations that drive growth, improve marketing efficiency, and strengthen client relationships. Experienced in account management, stakeholder communication, business insights, dashboard development, and cross-functional collaboration.
Overview
7
7
years of professional experience
Work History
Senior Marketing Science Analyst
Analytic Partners
Denver, CO
07.2024 - Current
- Manage day-to-day execution of commercial analytics programs for Fortune 500 clients, leading stakeholder communication, data collection, and strategic insight delivery.
- Partnered with an ecommerce retail client managing a $100M+ annual marketing budget to identify investment shifts from saturated lower-funnel tactics toward upper- and mid-funnel media, contributing to five consecutive quarters of year-over-year acquisition growth.
- Led end-to-end collection and validation of three years of marketing, sales, and promotional data across 50+ stakeholders for a major CPG client.
- Built executive-facing Power BI dashboards visualizing marketing performance, source-of-growth trends, and MMM outputs across 22 brands and multiple KPIs.
- Forecasted media and sales performance using MMM response curves and scenario planning methodologies.
- Mentor junior analysts on project execution, client communication, and data organization best practices.
Marketing Science Analyst
Analytic Partners
Denver, CO
06.2022 - 07.2024
- Supported development of Market Mix Models (MMM) to analyze drivers of business and media performance.
- Transformed and validated large marketing datasets for use in Power BI dashboards and advanced analytics models.
- Designed reusable reporting workflows and automated Pentaho scripts that reduced project processing timelines from four weeks to two weeks.
- Collaborated cross-functionally with consultants, analysts, and client stakeholders to deliver actionable business insights.
Footwear Sales Lead
Dick's Sporting Goods
Broomfield, CO
11.2019 - 05.2022
- Led daily footwear department operations, staff coordination, customer support, and inventory management.
- Improved merchandising execution and floor organization to increase product visibility during seasonal campaigns.
- Streamlined backstock and fulfillment workflows to improve inventory accuracy and omni-channel order processing.
Operations Intern
Charles Schwab
Denver, CO
06.2021 - 08.2021
- Supported asset transfer services, trade order reviews, and operational processing activities.
- Reviewed and organized securities data to ensure accurate listing and compliance within internal systems.
Education
B.S. Business Administration - Marketing & Finance
University of Colorado Boulder – Leeds School of Business
01-2022
Skills
- Account Management
- Client Relationship Management
- Customer Success
- Strategic Consulting
- Marketing Analytics
- Market Mix Modeling (MMM)
- Power BI
- Excel
- Salesforce
- Google Analytics
- Pentaho Data Integration
- Dashboard Development
- Data Visualization
- Cross-Functional Collaboration
Timeline
Senior Marketing Science Analyst
Analytic Partners
07.2024 - Current
Marketing Science Analyst
Analytic Partners
06.2022 - 07.2024
Operations Intern
Charles Schwab
06.2021 - 08.2021
Footwear Sales Lead
Dick's Sporting Goods
11.2019 - 05.2022
B.S. Business Administration - Marketing & Finance
University of Colorado Boulder – Leeds School of Business