Avery Lash
Caledonia
Summary
Results-driven professional with extensive experience in visual merchandising and customer service at Alliance Beverage Distributing Co. Skilled in team collaboration to execute effective sales strategies and optimize product displays, leading to improved inventory management and enhanced customer experiences. Proven ability to build relationships and manage time efficiently in high-pressure restaurant settings, ensuring exceptional service and customer satisfaction. Committed to meeting customer needs and fostering loyalty through dedicated service and attention to detail. Responsible retail professional with excellent sales, service, and interpersonal skills.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Merchandiser
Alliance Beverage Distributing Co
Caledonia
04.2025 - Current
- Managed product displays to attract customer interest and enhance visual appeal.
- Collaborated with sales teams to implement effective promotional strategies.
- Coordinated with suppliers to ensure timely product availability and maintain quality.
- Organized merchandise layout for optimal customer navigation and experience.
- Monitored store shelves for product availability, restocking, and rotating merchandise.
- Maintained clean, organized work environments to support operations.
- Executed planogram strategies in coordination with store management.
- Assisted customers in locating items and gathering materials for displays.
Server
Logans Roadhouse Grill
Caledonia
05.2024 - 02.2025
- Delivered exceptional customer service to elevate dining experiences.
- Engaged with guests to address concerns and ensure satisfaction.
- Collaborated with kitchen staff for prompt order delivery.
- Maintained cleanliness and organization of dining area.
- Assisted in accurately taking food and beverage orders.
- Adhered to safety and sanitation guidelines throughout service tasks.
Sales Associate
Dicks Sporing Goods
Grandville
05.2023 - 02.2024
- Facilitated product selection through knowledgeable recommendations for customers.
- Maintained organized merchandise displays and ensured store cleanliness.
- Processed transactions efficiently with point-of-sale systems and cash handling protocols.
- Collaborated with team members to meet daily sales targets and enhance customer service.
- Engaged customers with friendly interactions to improve overall shopping experience.
- Resolved customer inquiries and issues promptly to ensure satisfaction.
- Restocked inventory shelves to guarantee product availability for shoppers.
Education
Bachelor of Science - Advertising And Public Relations
Grand Valley State University
Allendale, MI12-2027
Associate of Arts - Human., Eng., Lang, Comm (P09)
Grand Rapids Community College
Grand Rapids, MI12-2025
High School Diploma -
Caledonia High School
Caledonia, MI05-2023
Skills
- Visual merchandising
- Customer service and support
- Effective communication
- Team collaboration
- Project management
- Time management
- Sales strategies
- Inventory management
- In-store assistance
- Stock rotation
Certification
- ServSafe Alcohol Certification- National Restaurant Association.
Affiliations
- Former high school athlete, demonstrating discipline, teamwork, and commitment.
- Experienced nanny, providing responsible childcare with strong communication and organizational skills.
Accomplishments
Dean’s List, Grand Rapids Community College – Recognized for outstanding academic achievement.
References
References available upon request.
Timeline
Merchandiser
Alliance Beverage Distributing Co
04.2025 - Current
Server
Logans Roadhouse Grill
05.2024 - 02.2025
Sales Associate
Dicks Sporing Goods
05.2023 - 02.2024
Bachelor of Science - Advertising And Public Relations
Grand Valley State University
Associate of Arts - Human., Eng., Lang, Comm (P09)
Grand Rapids Community College
High School Diploma -
Caledonia High School