Alison Mamana
Los Angeles,California
Summary
Talented and results oriented Business Executive with a distinguished 30 years career of proven success in public relations, marketing, brand building and executing events to achieve maximum potential. Creative and highly strategic with excellent communication, leadership, sales, and business development skills. Professional and outgoing with a knack for building relationships and attracting new clients. Highly-motivated with a desire to take on new challenges.
Overview
30
30
years of professional experience
Work History
Owner/ Founder
323 Agency & Belladonna Public Relations
Los Angeles, CA
01.2002 - 08.2023
Specialized in Luxury Lifestyle Brands - from Start-Ups to Fortune 500 Companies.
- Managed daily operations of offices and showroom for two award winning agencies, including all hiring and staff training.
- Developed strategic plans, identified new opportunities for growth, expansion and diversification to increase profitability and efficiency for agencies and clients.
- Developed and implemented successful public relations campaigns by creating press releases, media kits, and securing product placement with top celebrities.
- Organized events - from press conferences and trade shows to grand scale charity galas to best engage clients with the media.
- Managed relationships with media contacts and journalists. Coordinated interviews between clients and editors.
- Provided guidance to clients in order to ensure accurate representation of their organization in the media and how to best grow their businesses, ever mindful of their ROIs.
- Analyzed industry trends to develop competitive strategies.
- Maintained relationships with existing clients year after year by providing superior customer service.
Head of Public Relations
Chrome Hearts
Los Angeles, CA
06.1996 - 01.2002
- Similar duties as above.
Manager
Mortons (Melrose & Robertson - now closed))
Los Angeles, CA
08.1993 - 06.1996
- Daytime manager at Peter Morton's world-renowned, fine dining, celebrity hotspot. Former home of Vanity Fair Oscar Party, etc.
Education
Associate of Arts - Master Chef
BICC
Ireland06-1993
Bachelor of Arts - Business Management
BICC
Ireland06-1992
Skills
- Business/ Operations Management
- Consulting
- Marketing
- Key partnership cultivation
- Negotiations
- Strategic project planning
- Contract negotiation expertise
- Verbal & written communication
- Business Development
- Story pitching/ Creative Direction
- Crisis Management
- Media Relations
- Event Planning
- Multitasking
- Microsoft, Outlook, & Social Media Management
Timeline
Owner/ Founder
323 Agency & Belladonna Public Relations
01.2002 - 08.2023
Head of Public Relations
Chrome Hearts
06.1996 - 01.2002
Manager
Mortons (Melrose & Robertson - now closed))
08.1993 - 06.1996
Associate of Arts - Master Chef
BICC
Bachelor of Arts - Business Management
BICC
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