Bailey Butts
Katy,TX
Summary
Sales and marketing professional with 7+ years of experience driving revenue growth, building client relationships, and executing high-impact events. Experienced in creating and promoting engaging content that grows audiences, increases engagement, and strengthens brand awareness. Skilled in coordination, CRM management, social media, and delivering client-focused experiences that support business objectives.
Overview
8
8
years of professional experience
Work History
Director of Sales
Reverent Wedding Films
Houston, Texas
07.2021 - Current
- Led sales strategy and client acquisition, contributing to a significant growth of luxury wedding film and photography production increasing annual bookings significantly.
- Managed sales pipeline from inbound lead generation to contract execution, Maintaining a strong 45%-60% conversion rate.
- Oversee and mentor the sales team to ensure monthly and annual revenue targets.
- Developed and implemented marketing and sales strategies in bookings and brand visibility.
- Managed all company social media platforms, overseeing content creation, scheduling, analytics, and audience engagement across channels.
- Analyze performance metrics including Google Analytics and Meta Ads to optimize marketing campaigns and lead generation.
- Collaborated with leadership to drive company growth initiatives and operational decisions.
- Represent the company at bridal expos and industry events.
- Managed high-profile clients and luxury wedding projects, delivering a premium client experience.
- Assisted with integration and sales strategy for sister company Aflatis.
Wedding Sales Consultant
Reverent Wedding Films
Houston, Texas
08.2019 - 07.2021
- Consulted with engaged couples to clarify wedding vision and specific video needs, enhancing overall client experience.
- Guided clients in making informed booking choices, ensuring alignment with their wedding expectations.
- Maintained strong customer and vendor relationships leading to referrals.
- Coordinated logistics and communication between production team and clients for seamless event execution.
Account Manager
Northwick's Consulting
Houston, Texas
04.2019 - 08.2019
- Managed client accounts to foster long-term business relationships.
- Supported business development initiatives and contributed to client acquisition.
- Assisted in creating advertising campaigns, landing pages, and website and social content to enhance client engagement.
Outbound Marketer - Remodeling Consultant
Power Home Remodeling
Houston, Texas
01.2018 - 02.2019
- Promoted from Outbound Marketer to Remodeling Consultant based on performance and sales effectiveness.
- Engaged homeowners through retail partnerships and door-to-door outreach to generate and qualify leads for home improvement services.
- Delivered interactive sales presentations highlighting energy efficiency, product benefits, and long-term cost savings.
- Built strong rapport with homeowners across the Houston area, improving customer experience and conversion rates.
Education
BA - Communications
Texas A&M University
College Station01-2017
Associates - General Studies
Blinn College
Bryan01-2015
Skills
- Lead conversion
- CRM and ERP software expertise
- Google Analytics
- Relationship management
- Social media management
- Design software
Languages
English
Timeline
Director of Sales
Reverent Wedding Films
07.2021 - Current
Wedding Sales Consultant
Reverent Wedding Films
08.2019 - 07.2021
Account Manager
Northwick's Consulting
04.2019 - 08.2019
Outbound Marketer - Remodeling Consultant
Power Home Remodeling
01.2018 - 02.2019
BA - Communications
Texas A&M University
Associates - General Studies
Blinn College