Balpreet Bindra
Fair Lawn
Summary
9+ years experience amplifying brand presence and sales in new markets. I've worked with some of the largest brands to increase marketshare in key accounts. Experience in athletic, tech, F&B sectors.
Overview
9
9
years of professional experience
Work History
Adidas Brand Specialist, Running
Archrival
10.2021 - Current
- Covered 15+ doors, 300+ associates in person and digitally, bringing the brand partner's national initiatives to life at a market level
- Focused on sell through by wide scale associate training, assisted sales and implementing incentives
- Assisted in hundreds of sales and trials at national events such as the Brooklyn Marathon and adidas Adizero Games
District Sales Supervisor
Sunrun
01.2018 - 09.2021
- Led NJ retail market in major metrics (leads generated and sales converted) for all of 2019
- Recruited/interviewed, trained and retained active headcount of 13 Retail Solar Advisors
- Conducted 15 store visits each week to retail partners (Costco/BJ's/Home Depot) and coached lead generation techniques shoulder to shoulder
Regional Marketing Manager
MarketSource - Strax
11.2017 - 01.2018
- Coached a team of 3 Account Representatives to achieve store visit, retail sales associates trained, and other metrics as per client needs
- Helped the client, Strax, increase sales and mindshare in U.S. mobile market, 500+ retail locations, by developing relationships with key decision makers
Territory Product Specialist
MarketSource - LG Mobile
04.2016 - 11.2017
- Trained 2K+ retail associates in a territory of 75 locations throughout New Jersey regarding LG Mobile products
- Built meaningful relationships in the ROF, "Ring of Fire", territory which was highlighted due to its high visibility. Effectively prepared territory for 10+ successful executive visits
- Became a team leader by tripling total assisted sales from NPI in Q2 2016 versus NPI in Q4 2016 for the Clifton, NJ territory
- Selected to represent LG Mobile at CES Las Vegas in Jan. 2017
Assistant Manager/Business Account Manager
Verizon Wireless - Pure Wireless
06.2015 - 03.2016
- Cultivated relationships with local small/medium sized businesses and helped to raise business account sales in base location from ~3% in Q3 2015 to ~8% in Q4 2015
- Remotely managed and coached Business Account Managers stationed in other retail locations within the company
- Analyzed sales data and devised improvement strategies including inventory shifts to more profitable merchandise and a greater emphasis on B2B sales
Education
Certified Personal Trainer -
ACE Fitness
10.2021
Bachelor of Arts - English
Rutgers University
Newark, NJ2015
Skills
- Salesforce Reports
- Half Marathon Runner
- Remote management
- Self recruiting
Timeline
Adidas Brand Specialist, Running
Archrival
10.2021 - Current
District Sales Supervisor
Sunrun
01.2018 - 09.2021
Regional Marketing Manager
MarketSource - Strax
11.2017 - 01.2018
Territory Product Specialist
MarketSource - LG Mobile
04.2016 - 11.2017
Assistant Manager/Business Account Manager
Verizon Wireless - Pure Wireless
06.2015 - 03.2016
Certified Personal Trainer -
ACE Fitness
Bachelor of Arts - English
Rutgers University
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