Beena Miller
Richmond,Virginia
Summary
Experienced in visual merchandising and retail management with a solid 10-year background in the retail industry. Possessing strong interpersonal and organizational skills, adept at working independently and as part of a team. Experience in consultative sales enables understanding of customers' needs and suggestion of products that drive sales. Expertise in visual merchandising techniques, such as use of color schemes and product arrangement to creates visually appealing retail spaces that effectively communicate coherent themes. Education in fashion design includes knowledge of textiles and color theory. These skills are directly transferable to the field of interior design.
Overview
15
15
years of professional experience
Work History
Retail Sales Representative
Mars Wrigley Confectionary
07.2024 - Current
- Manage coverage of a territory of 84 stores increasing product sell thorugh through strategic merchandising, auditing and monitoring inventory to ensure product availability
- Contributed to a welcoming store environment by maintaining cleanliness, organization, and full and appealing visual displays and stock
- Used consultative sales techniques to understand customer needs and recommend relevant products and services to increase product sales
Owner and Maker
Black Urn jewelry
02.2013 - Current
- Design and craft handmade sterling silver jewelry
- Provide customer service in all aspects of the business including working with customers on custom orders, resolving problems, and answering questions
- Order all supplies and manage company budgeting needs
- Manage all aspects of marketing including photographing and listing items for sale and marketing on social media accounts.
Tour Manager
BITERS
09.2015 - 03.2022
- Managed logistical considerations for heavily touring band including routing, scheduling and budgeting for travel, housing, and technical requirements
- Ran merch sales in person and through online retailing, handling inventory management and ordering
- Gained experience through worldwide travel.
Team Lead- Accessories Department
Urban Outfitters
05.2013 - 09.2015
- Ensured inventory was full and accurately restocked according to floor set guidelines
- Assisted stock associates in pushing new product to the sales floor
- Responsible for the maintenance of visual standards in accessories and lingerie departments
- Acted as head cashier, authorized to perform returns and exchanges, open and close registers, interviewed and trained new associates, ran special in-store events.
Visual Merchandiser
Forever 21
11.2009 - 05.2013
- Utilized styling and color story to create a clear conceptual 'girl' or character to encourage sales through outfitting, accessory add-ons, and commodity sales
- Adapted floorset guidelines to meet the needs of our individual store according to product inventory, store layout, and fixture availability
- Changed wall layouts and fixture positioning to accommodate inventory
- Styled mannequins, set up window and store displays, ensured appropriate signage and executed promotions, trained sales and stock associates on maintaining company visual standards, store recovery, new product placement, and floor sets.
Education
Bachelor of Fine Arts in Fashion Design -
Virginia Commonwealth University
08.2009
Skills
- Retail Visual Merchandising
- Painting and Finishing
- Fabrication and Fine Arts
- Upselling strategies
- Customer Service
- Product Sales
Websites
Accomplishments
- Field Merchandiser, Part of field merchandising team that participated in opening two new stores in the state.
- Store Event Organizer, Organized in-store special events to drive sales and customer engagement including build-your-own terrarium, flower crowns and DIY necklaces. Pitched concept to upper management, received an approved budget, purchased all necessary materials and ran workshops.
- Black Friday Survivor, Assisted in launching Black Friday promotions and maintaining store visual standards and customer service for 8 consecutive Black Fridays.
- Participated in Interview and Training Processes, Interviewed potential employees and trained on maintenance of store visual standards.
Timeline
Retail Sales Representative
Mars Wrigley Confectionary
07.2024 - Current
Tour Manager
BITERS
09.2015 - 03.2022
Team Lead- Accessories Department
Urban Outfitters
05.2013 - 09.2015
Owner and Maker
Black Urn jewelry
02.2013 - Current
Visual Merchandiser
Forever 21
11.2009 - 05.2013
Bachelor of Fine Arts in Fashion Design -
Virginia Commonwealth University
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