Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
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BERNADETTE RICARD

BERNADETTE RICARD

Clearwater,FL

Summary

Motivated and diligent digital marketer with a passion for results and creativity. An expert multi-tasker recognized for thriving in fast-paced environments. Recent graduate with MS in Communications and course experience in emerging trends and original content. 8+ years experience in multimedia and 3 years experience in sales.

Overview

15
15
years of professional experience
3
3

Certifications

1
1
year of post-secondary education

Work History

INSURANCE PROFESSIONAL

USAA
02.2021 - Current
  • Made for Excellence Award Winner January 2022
  • Promoted from Insurance Professional III to Insurance Professional II in February 2022
  • Generated quotes and proposals for clients to match individual needs.
  • Provided comprehensive product knowledge and guidance to help clients on product selection.
  • Cultivated relationships with clients to identify and meet insurance needs and establish trust and rapport.

PRODUCTION TECHNICIAN

HSN
03.2015 - 02.2021
  • Promoted from Production Technician I to Production Technician II in October of 2015.
  • November 2016 Vision Award Winner
  • Promoted from Production Technician II to Production Technician III in July 2017.

ASSISTANT DIRECTOR:

  • Ensured all product and show support listed in show notes was available for on air broadcast, reported any missing information, studied and saved all support for later live show access, met with Live Show Director to discuss show support and needs prior to air.
  • Ran video support (including b-roll, show opens and wipes) using Chyron XClyps, pulled up still support using Media Player and LEX systems, built and ran break playlists, set up proper plasma displays and video walls per show, worked with Live Show Producer and Director to quickly access appropriate product support at key moments and arrange item, break and general show order.

GRAPHICS:

  • Studied product descriptions for later live show call-outs and show notes for any graphic support.
  • Animated all item graphics, built call-outs for any product support, ran scheduled violators, verified all products and available quantities with Live Show Producer and Visual Coordination.

AUDIO

  • Monitored live audio board for show production, assisted in microphone and video feed sound quality checks before going live

CAMERAS

  • Followed show flow and Live Show Director cues via robotic studio cameras to capture desired shots.

EDITOR / VIDEOGRAPHER

Learning Systems Institute, Florida State University
01.2013 - 12.2013
  • Captured video interviews and footage using Panasonic HMC150, audio using lavalier microphones and H4n Zoom, edited video in Adobe Premiere, After Effects and Photoshop.
  • CPALMS Perspectives Project—Prepared video interviews of teaching ideas and lessons of teachers, professors and professionals throughout Florida for use in classrooms around the state.
  • BIOSCOPES Project—Gathered interview footage of teachers presenting science lesson ideas at schools, universities, and conferences throughout the state in the summer of 2013.

FREELANCE PRODUCTION ASSISTANT

Various
08.2011 - 01.2013
  • Sports/Live TV—Set up and broke down cables and live feeds for games, monitored graphics and score during games, operated teleprompter for actors/presenters and managed extras and actors, leading them to their cues on set.
  • Minor accounting/bookkeeping in Excel concerning production costs and budgeting.
  • Directed, shot, and edited promotional material for websites, blog posts and Kickstarter while managing Facebook, Twitter and other social media platforms.
  • Worked with Bright House Sports Network, Bluewater Studios, Infusion Brands, Inc., You Can Learn, Inc., Publix Supermarkets, and NBC’s The Voice.

PRODUCTION ASSISTANT

Bright House Sports Network
03.2012 - 07.2012
  • Responsible for setup and tear down of broadcast equipment on site and in studio (including cables, satellite and live feeds, cameras, lights and audio),
  • logged tapes of seasonal games to highlight players and plays, ran audio board and clips during live segments.
  • Provided aid to crew during live games (water, equipment check and minor repair).

INTERN/PRODUCTION ASSISTANT

Warner Brothers Television
05.2010 - 08.2010
  • Interned during the summer of 2010 on the set of TNT’s Rizzoli and Isles, located on the Paramount lot
  • Escorted cast to and from set, locked up set locations, and made and distributed copies of script.
  • Worked closely with Assistant Director to facilitate smooth operations to avoid disruptions and delays.

Education

Bachelor of Arts - Mass Communication

Florida State University
Tallahassee, FL
04.2011

Master of Science - Communications + Media Management

Syracuse University
Syracuse, NY
09.2023 - 12.2024

Skills

Microsoft Office Suite

Social Channels: Instagram, TikTok, Facebook, X, Threads

Editing: Instagram and TikTok (CapCut), Final Cut Pro, Avid and ProTools, and Adobe Creative Suite

Market research

Copywriting

Sales

Shopify

Digital marketing (product and brand strategy)

Social media marketing

Email marketing

Customer relationship management

(CRM) (Hubspot)

Meta & Google Ads

Canva

Certification

  • Licensed Insurance Agent Property & Casualty - May 2021

Accomplishments

Made of Excellence Award Winner January 2022 with USAA

Vision Award Winner November 2016 with HSN

Timeline

Master of Science - Communications + Media Management

Syracuse University
09.2023 - 12.2024

INSURANCE PROFESSIONAL

USAA
02.2021 - Current

PRODUCTION TECHNICIAN

HSN
03.2015 - 02.2021

EDITOR / VIDEOGRAPHER

Learning Systems Institute, Florida State University
01.2013 - 12.2013

PRODUCTION ASSISTANT

Bright House Sports Network
03.2012 - 07.2012

FREELANCE PRODUCTION ASSISTANT

Various
08.2011 - 01.2013

INTERN/PRODUCTION ASSISTANT

Warner Brothers Television
05.2010 - 08.2010

Bachelor of Arts - Mass Communication

Florida State University