Summary
Overview
Work History
Education
Skills
Timeline
Generic

BIFF MAROON

DIRECTOR OF FLEET OPTIMIZATION & SERVICE OPERATIONS
Holly Springs,GA

Summary

Fleet operations and service leader with a track record of optimizing maintenance strategy, reducing cost per mile, and improving uptime across multi-location fleets. Experienced in building centralized fleet optimization programs, negotiating vendor agreements, and aligning maintenance operations with financial performance. Background includes dealership service operations and fleet-side leadership, enabling strong execution across both operational and customer-facing environments.

Overview

28
28
years of professional experience

Work History

Director of Fleet Optimization

SLD Transport Inc
07.2025 - Current

Recruited from Nextran after serving as SLD’s initial fleet optimization partner to build and lead a centralized fleet optimization function.

Scope: 225+ asset mixed fleet across multiple locations, including power units, trailers, forklifts, and service vehicles.

  • Built and led a centralized fleet optimization function after initially serving as the company’s external fleet optimization partner.
  • Orchestrated fleet optimization initiatives across a multi-location operation, improving reliability, cost control, and service consistency.
  • Reduced breakdown frequency and unplanned downtime by aligning preventive maintenance execution with duty cycles and operating environments.
  • Developed application-specific preventive maintenance programs, replacing generic schedules with condition-based standards.
  • Negotiated vendor service-level agreements and parts pricing structures, improving cost predictability and reducing maintenance spend variability.
  • Implemented tire performance tracking and pricing strategies, reducing tire-related downtime across satellite locations.
  • Identified and resolved vendor billing discrepancies, securing reimbursements and eliminating ongoing cost leakage.
  • Improved driver retention by enhancing equipment reliability and minimizing service-related disruptions.
  • Achieved improved CSA performance and passed multiple DOT inspections with zero issues, reducing compliance risk.
  • Established warranty recovery processes, including gray-area claims, lowering net repair costs.
  • Implemented a digital PO workflow, improving approval efficiency and operational visibility.
  • Presented Total Cost of Ownership (TCO) and Cost per Mile (CPM) analysis to executive leadership, supporting capital and operational decisions.
  • Partnered with executive leadership to develop a Fleet Support service offering, introducing a revenue-adjacent capability to expand service operations.
  • Recognized for aligning maintenance strategy with operational and financial performance, driving measurable improvements in reliability and cost control.

Fleet Support Manager

Nextran Truck Centers
12.2020 - 07.2025
  • Built Nextran’s Fleet Support department and function from the ground up, establishing operational processes, reporting frameworks, and service cadence for multi-location fleet optimization services.
  • Served as the primary architect of Nextran’s fleet optimization offering, supporting approximately 450 assets across various customer fleets.
  • Engineered preventive maintenance strategies aligned with duty cycles and operating environments, amplifying compliance and reliability while ensuring cost predictability for customers.
  • Developed and tracked fleet KPIs to identify cost drivers, reliability trends, and optimization opportunities.
  • Strengthened vendor and customer relationships, enhancing repair turnaround times and service outcomes for sustainable fleet performance.

Regional Warranty Manager

Nextran Truck Centers
12.2016 - 12.2021
  • Directed regional warranty operations supporting Mack and Volvo power units, ensuring accurate claim submissions, audit readiness, and compliance with OEM policy across multiple locations.
  • Acted as the primary liaison between Nextran, Mack and Volvo OEM teams, and third-party vendors on warranty policy interpretation, labor reimbursement, and claim resolution.
  • Supported and successfully completed multiple unannounced Mack and Volvo warranty audits with impeccable accuracy.
  • Negotiated labor reimbursement rates and warranty recovery terms according to OEM guidelines, enhancing recovery margins.
  • Analyzed OEM warranty data to identify recurring failure patterns, enabling proactive corrective actions.
  • Coordinated warranty repairs with service departments and technicians to ensure a seamless process.
  • Facilitated communication between customers and internal teams to resolve issues related to defective products covered by warranty policy.

Progressive Leadership Roles

Nextran Truck Centers
12.2002 - 12.2018

Advanced through multiple roles within an authorized Mack & Volvo dealership network, building a comprehensive foundation in service operations, warranty management, and customer support.

  • Promoted from Shop Technician to Service Writer and ultimately Warranty Manager, demonstrating consistent performance and leadership development.
  • Developed in-depth knowledge of dealership service operations, including repair workflows, parts management, and technician productivity.
  • Gained extensive experience with OEM warranty policies, claim processing, and compliance requirements across Mack and Volvo platforms.
  • Coordinated closely with service, parts, and customer teams to ensure efficient repair execution and high service quality.
  • Built strong technical credibility and operational insight that supported advancement into regional leadership and fleet optimization roles.

E-4 Specialist

US Army
01.1998 - 01.2003
  • Led tactical operations to guarantee mission success and unit readiness.
  • Executed mission directives with professionalism and empathy under chaotic, emotionally charged circumstances.
  • Fabricated metal components using MIG and TIG welding techniques to satisfy operational requirements.
  • Maintained equipment through routine cleaning and minor repairs to uphold operational readiness.

Education

Bachelor of Science - Business Management

University of Phoenix
Jacksonville, FL
01-2006

Skills

    Fleet Optimization & Asset Strategy
    Preventive Maintenance Program Design
    Cost per Mile (CPM) & Total Cost of Ownership (TCO)
    Vendor Strategy, SLAs & Pricing Discipline
    Multi-Location Fleet Operations
    Telematics & Maintenance Analytics
    Warranty Recovery & OEM Liaison
    DOT, CSA & CARB Compliance
    Process Improvement & Operational Efficiency
    Leadership & Cross-Functional Collaboration

Timeline

Director of Fleet Optimization

SLD Transport Inc
07.2025 - Current

Fleet Support Manager

Nextran Truck Centers
12.2020 - 07.2025

Regional Warranty Manager

Nextran Truck Centers
12.2016 - 12.2021

Progressive Leadership Roles

Nextran Truck Centers
12.2002 - 12.2018

E-4 Specialist

US Army
01.1998 - 01.2003

Bachelor of Science - Business Management

University of Phoenix
BIFF MAROONDIRECTOR OF FLEET OPTIMIZATION & SERVICE OPERATIONS