Setup a successful Business Development/Internet Sales Department that accounted for an average of 45% of monthly sales
Created and managed process flows and customer engagement strategies
Collaborated with upper management to implement continuous improvements and exceed team goals.
Recruited, interviewed and hired employees for all departments of the dealership.
Digital Marketing Manager
Sullivan Ford
01.2015 - 08.2017
Inventory Marketing - responsible for new and used car photos and ensuring quality vehicle data online
Digital Marketing – oversee co-op funds and digital ad spends, manage two websites, create and manage various marketing efforts for sales and service (i.e
Website specials, targeted email blasts, social media, reputation management, etc.)
Operations – oversee, troubleshoot and maintain backend software, data feeds and Contact Management software administrator
BDC & Marketing Manager
Hendrick Hyundai
01.2012 - 01.2015
Trained and managed a 3 person BDC team
Established all foundational processes for Sales and Service BDC
Used data analytics to track and lead generation campaigns and improve quality
Quick Lane Manager/PDI Manager/QUICK LANE MANAGER/PDI MANAGER/Customer Service Manager at COURTESY FORDQuick Lane Manager/PDI Manager/QUICK LANE MANAGER/PDI MANAGER/Customer Service Manager at COURTESY FORD