Boris Rubinov
Lynn,MA
Summary
As a highly productive and efficient Medical Marketing Executive, I am known for generating high-quality, exclusive opt-in leads and simplifying acquisition marketing for revenue generation. My expertise spans strategic planning, market analysis, digital marketing campaigns, and the use of technological tools to streamline marketing processes, from campaign creation and execution to appointment scheduling and record tracking. With a strong background in promoting medical products and services, I have excelled in market research, product demonstration, and campaign management for diverse healthcare facilities and diagnostic and treatment centers. My strengths in communication, teamwork, and adaptability to the rapidly changing healthcare environment and compliance standards have positively impacted brand visibility and customer engagement. Additionally, my experience in call centre development and management further supports my commitment to driving brand awareness, achieving marketing goals, and generating greater revenue for the organization.
Overview
5
5
years of professional experience
Work History
Medical Marketing Representative
365 Marketing Group, LLC.
Lynn , MA
02.2022 - Current
- Setting up a Telemarketing Campaign.
- TCPA/FCC Laws Rules and Calling Regulations.
- Expert in Call Centre Set-up and Management.
- Conducted testing of software and systems to ensure quality and reliability.
- Managed time effectively to ensure tasks were completed on schedule and deadlines were met.
- Utilized advanced technical skills and expertise to troubleshoot complex problems and implement solutions.
- Call Centre Management.
- CRM Management.
- Generated leads through direct mailers or other outreach methods like warm-cold calling or emails. SEO and generating raw-opt in data of patients who are looking for help with certain medical conditions that they are dealing with.
- Qualifying Patients for Medical Necessity.
- Coordinated with external vendors such as advertising agencies or PR firms when necessary.
- Generated reports based on data collected from the weekly production.
Future Improvement LLC.
Lynnemeier
Brighton, MA
03.2019 - 01.2021
- Produced weekly reports on key performance indicators related to marketing initiatives.
- Generated leads through direct mailers or other outreach methods like warm calling or emails, click to call.
- Organized promotional events such as conferences, trade shows, and product launches.
- Monitored competitor activity and prepared detailed reports on performance metrics.
- Conducted market research to identify consumer trends and preferences.
- Managed relationships with external vendors, agencies and suppliers to ensure effective delivery of services.
- Developed marketing strategies and campaigns to increase brand awareness.
- Implemented Digital Marketing strategies to improve website visibility and drive traffic.
- Facilitated cross-functional team meetings to align marketing objectives with overall business goals.
Education
Sales And Marketing Education
Newton South High School
Newton Centre, MA08-1999
Skills
- CRM Software
- Goal-Oriented
- Expense Management
- Persuasive Communication
- Delivery Management
- Business Development
- Presenting Service Options
- Revenue Generation
- Lead prospecting
- Sales Campaign Development
- Task Prioritization
- Problem-solving aptitude
- Organizational Skills
- Reliability
- Collaboration with Engineering
- Multitasking
Affiliations
- When I am not working I enjoy spending time my Wife and Son, we enjoy going to the gym and swimming and Summertime spending at the beach.
Languages
Russian
Professional
References
References available upon request.
Timeline
Medical Marketing Representative
365 Marketing Group, LLC.
02.2022 - Current
Future Improvement LLC.
Lynnemeier
03.2019 - 01.2021
Sales And Marketing Education
Newton South High School
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