Brandon Carwile
Richmond,VA
Summary
Strategic communications specialist and journalist with nearly a decade of experience in media relations, content strategy, and storytelling. Proven success writing high-impact press releases, managing crisis communications, and elevating brand visibility across digital and traditional media. Strong record of collaboration with executive leadership to shape messaging that drives engagement, enhances reputation, and inspires audiences.
Overview
10
10
years of professional experience
Work History
Communications Specialist
Virginia State University
08.2023 - Current
- Write and edite 200+ press releases and feature stories, including national media coverage of VSU as the first HBCU selected to host a U.S. Presidential Debate.
- Develope SEO-optimized content across websites and social media, increasing reach and engagement.
- Lead emergency and crisis communications, delivering timely alerts and accurate updates.
- Produce scripts, campaign messaging, and internal communications for major initiatives such as the Case for Support, Impact Report, and Customer Service Training program.
- Collaborate with leadership to highlight student, faculty, and alumni achievements through storytelling.
- Manage media relations during high-profile university events, ensuring consistent and positive coverage.
Packers Blogger / Sports Writer
USA Today Sports Media Group
01.2016 - Current
- Produce year-round coverage of the Green Bay Packers for national audiences
- Conduct exclusive interviews with current and former NFL players, including Marquez Valdes-Scantling, Donald Driver, and Clay Matthews.
- Analyze film and develop detailed reports on team strategy, performance, and player development.
Content Writer
Evergreen Enterprises
04.2021 - 02.2023
- Wrote engaging product copy and email marketing content for B2B and DTC markets.
- Improved website SEO and product visibility through keyword optimization.
Copywriter
NetSearch Digital Marketing
03.2020 - 03.2021
- Created high-quality website copy and blogs optimized for SEO, improving client search rankings.
- Collaborated with marketing teams to develop tone and messaging for various industries.
Staff Writer
The Progress-Index Newspaper
02.2019 - 02.2020
- Reported on breaking news, politics, and sports; stories featured by Task & Purpose and American Military News.
- Conducted interviews, gathered quotes, and produced multimedia content for print and digital outlets.
Telesales Agent
EXL Digital Insurance (Highmark)
08.2017 - 02.2019
- Sold Medicare insurance policies across multiple carriers in a high-volume inbound environment.
- Provided personalized service and trained new team members on sales techniques.
Marketing Intern
Richmond Roughriders
03.2017 - 06.2017
- Supported sponsor relations, media coordination, and event logistics.
- Created newsletters and video content using Final Cut Pro.
Education
Bachelor of Arts - Digital Media
Longwood University
Farmville, VA01.2016
Timeline
Communications Specialist
Virginia State University
08.2023 - Current
Content Writer
Evergreen Enterprises
04.2021 - 02.2023
Copywriter
NetSearch Digital Marketing
03.2020 - 03.2021
Staff Writer
The Progress-Index Newspaper
02.2019 - 02.2020
Telesales Agent
EXL Digital Insurance (Highmark)
08.2017 - 02.2019
Marketing Intern
Richmond Roughriders
03.2017 - 06.2017
Packers Blogger / Sports Writer
USA Today Sports Media Group
01.2016 - Current
Bachelor of Arts - Digital Media
Longwood University