BRANDON M. HALL
DeSoto
Summary
Results-oriented professional with a passion for leadership and a proven track record of driving business growth and client satisfaction. Seeking a leadership role where I can leverage my management expertise, marketing acumen, and team leadership skills to drive success for a forward-thinking company.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Co-Founder
MENT Fitness
03.2022 - Current
- Established and managed an independent gym facility, overseeing all operations including budgeting, staffing, marketing, and maintenance
- Designed and implemented personalized training programs, resulting in 95% retention since launching
- Developed and executed marketing strategies, resulting in over 200 memberships in the first month of launching
- Managed a team of fitness professionals: providing guidance, development and support to ensure high-quality service delivery
- Pursued continuous professional development to stay abreast of industry trends, techniques, and certifications
- Cultivated strong client relationships, earning a reputation for exceptional customer service and commitment to client success.
Regional Director
Camp Gladiator
01.2019 - 02.2022
- Launched, led and managed over 60+ frachisees across multiple expansion markets, achieving $1.5 million in revenue the first year through membership growth
- Served on the Executive Leadership Committee, contributing to the development of sales promotions, marketing strategies, and leadership development programs
- Developed and launched a comprehensive Development Series for incoming franchisees, resulting in successful business launches and enhanced franchisee capabilities
- Managed launching budgets of over $500k for multiple expansion markets
- Established strategic partnerships with local organizations, securing training locations and supporting marketing initiatives
- Coordinated regional campaigns and events, managing budgets and exceeding targets for participation and engagement
- Presented training sessions for franchisees on topics including social media marketing and brand development
- Spearheaded initiatives to improve franchisee onboarding processes, resulting in a 46% increase in retention.
Area Director
Camp Gladiator
04.2015 - 02.2019
- Conducted onboarding and training for franchisees in sales, marketing, client relations, and business development
- Facilitated meetings to share knowledge, resolve conflicts, and build relationships among business partners
- Identified and leveraged team strengths to increase productivity and achieve growth targets
- Led presentations and workshops on topics such as social media marketing and client retention
- Launched areas and achieved $1million in revenue for multiple areas in North Texas through increase in membership growth, onboarding and developing franchisees.
Intern
Devon Energy, Wellness Center
12.2011 - 01.2012
- Conducted fitness assessments and developed training materials for employees
- Managed office operations and maintained common areas.
Intern
Cooper Fitness Center
09.2011 - 12.2011
- Shadowed fitness professionals and assisted with member services
- Collaborated on special projects and training concepts.
Fitness Coordinator Intern
City of DeSoto
06.2011 - 08.2011
- Developed and implemented fitness programs for summer camp participants
- Achieved high participation rates and positive feedback from participants.
Education
Bachelor of Science in Exercise Physiology -
Grambling State University
01.2011
Skills
- Leadership and team management
- Sales and marketing
- Client relations and customer service
- Budgeting and financial management
- Training and program development
- Event planning and coordination
- Social media marketing
- Community outreach and partnership development
Certification
- ACE Certified Personal Trainer, 2020
- Cooper CPT, 2012
Timeline
Co-Founder
MENT Fitness
03.2022 - Current
Regional Director
Camp Gladiator
01.2019 - 02.2022
Area Director
Camp Gladiator
04.2015 - 02.2019
Intern
Devon Energy, Wellness Center
12.2011 - 01.2012
Intern
Cooper Fitness Center
09.2011 - 12.2011
Fitness Coordinator Intern
City of DeSoto
06.2011 - 08.2011
Bachelor of Science in Exercise Physiology -
Grambling State University
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