Brandy Garcia
Elizabethtown
Summary
Results-driven Senior General Manager known for high productivity and efficient task completion. Possess specialized skills in strategic planning, team leadership, and financial management. Excel in communication, problem-solving, and adaptability, leveraging these soft skills to navigate complex business environments successfully and drive organizational growth.
Overview
10
10
years of professional experience
Work History
Senior General Manager
Sunrise Senior Living
McLean
07.2024 - Current
- Streamlined processes across multiple departments through effective operational strategy leadership.
- Managed budgets and allocated resources for diverse projects and initiatives.
- Oversaw recruitment and onboarding of new management staff to enhance team capabilities.
- Provided leadership during organizational change and crisis situations to ensure stability.
- Guided teams in navigating complex business issues arising during daily operations.
National Sales Specialist
Elegance Senior Living
05.2023 - 06.2024
- Cultivated strong relationships with customers and community to drive long-term business growth.
- Informed customers of promotions, enhancing sales productivity and volume.
- Managed day-to-day operations in a self-directed work environment, ensuring effective decision-making.
- Collaborated with sales team to achieve targets, consistently exceeding personal quotas.
- Kept abreast of evolving marketplace changes to maintain competitive edge.
Executive Director
Elegance Senior Living
06.2022 - 05.2023
- Guided operational strategy in collaboration with organizational leadership.
- Monitored compliance with laws and regulations to mitigate legal risks and penalties.
- Hired and trained qualified staff to foster positive, productive company teams.
- Set organizational goals and objectives to align focus with mission fulfillment.
- Implemented cost control measures to adhere to budget constraints and enhance profitability.
Director of Sales and Marketing
Elegance Senior Living
12.2020 - 06.2022
- Achieved sales goals by securing new customer relationships and fostering service excellence.
- Developed and executed impactful marketing strategies to enhance customer engagement and drive occupancy.
- Established partnerships with local organizations to increase community visibility.
- Promoted a performance-driven internal culture through staff mentoring in sales and marketing.
Director of Sales and Marketing
Atria Senior Living
05.2017 - 12.2020
- Cultivated and secured new customer relationships, achieving sales goals and service targets.
- Analyzed sales and marketing data to refine strategies for enhanced performance.
- Maintained strategic alliances with key partners and vendors to bolster market presence.
- Managed sales promotions and marketing campaigns across major social media platforms.
- Utilized CRM software to track sales progression.
Regional Portfolio Manager
Ghertner & Company
01.2016 - 06.2017
- Compiled internal and regulatory financial reports, encompassing balance sheets and income statements.
- Conducted analysis of competitors and market trends to support strategic growth efforts.
- Analyzed economic indicators to anticipate changes in the market environment.
- Engaged clients regularly to discuss portfolio performance and necessary adjustments.
- Adjusted portfolios based on real-time market developments to maximize returns.
Education
Bachelors - Business and Marketing
Western Kentucky University
Bowling Green, KY, United States2016
Associate of Science - Psychology
University of Hawaii At Hilo
Hilo, HI05.2013
Skills
- Operational strategy and budget oversight
- Compliance management
- Market analysis
- Management team building
- Leadership and adaptability
Timeline
Senior General Manager
Sunrise Senior Living
07.2024 - Current
National Sales Specialist
Elegance Senior Living
05.2023 - 06.2024
Executive Director
Elegance Senior Living
06.2022 - 05.2023
Director of Sales and Marketing
Elegance Senior Living
12.2020 - 06.2022
Director of Sales and Marketing
Atria Senior Living
05.2017 - 12.2020
Regional Portfolio Manager
Ghertner & Company
01.2016 - 06.2017
Bachelors - Business and Marketing
Western Kentucky University
Associate of Science - Psychology
University of Hawaii At Hilo
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