BRENDA BETANCOURT
HIALEAH,FL
Summary
Growth and Operations Executive experienced in building high-performing teams and enhancing business operations. Delivered revenue growth by establishing performance expectations and driving accountability within sales and recruitment teams. Focused on developing talent, creating structure in complex environments, and collaborating across departments to improve operational effectiveness.
Overview
16
16
years of professional experience
Work History
Senior Director / Director / Recruitment Manager / Team Leader / Business Development & Recruitment
MEDPRO HEALTHCARE STAFFING
Sunrise, Florida
10.2013 - 05.2026
- Built a 13-year, performance-driven career with successive promotions from business development and recruitment into senior organizational leadership, expanding responsibility across revenue growth, people leadership, operations, talent strategy, training, budgeting, technology adoption, and organizational development.
- Led an organization of 20+ sales and recruitment professionals and 2–5 managers, establishing performance expectations, coaching leaders, developing talent, and driving accountability.
- Scaled revenue-generating professionals on assignment from approximately 200 to a peak of 315 over 3–4 years, increasing organizational capacity.
- Held leadership responsibility for a function generating approximately $4M in annual revenue, including P&L management, budgeting, forecasting, headcount planning, compensation planning, and expense management.
- Partnered directly with the CEO, CFO, and COO to develop business strategies, establish annual budgets, forecast performance, evaluate organizational needs, and translate executive priorities into operating plans.
- Hired or participated in the selection of 100+ professionals and developed internal talent, contributing to at least four promotions into expanded leadership roles.
- Earned multiple performance-based promotions, progressing from individual contributor through Team Leader, Recruitment Manager, Director, and Senior Director.
- Led organizational and team restructures to improve accountability, communication, productivity, leadership coverage, and operational effectiveness.
Operations / Management
iHEALTH
06.2010 - 08.2013
- Managed staff and supported operations in a medical-device organization, overseeing insurance processes and daily business execution to ensure operational effectiveness.
- Helped establish processes and maintain operational consistency while balancing employee and business requirements.
- Established processes and maintained operational consistency while addressing employee and business requirements.
Education
Communications
Connecticut School of Broadcasting
Skills
- Business Development
- Sales Leadership
- Growth Strategy
- Revenue Performance
- Revenue forecasting
- P&L Management
- Budgeting
- Forecasting
- Workforce Planning
- KPI Development
- Operational Improvement
- Process Design
- Organizational Restructuring
- Systems Implementation
- Cross-Functional Leadership
- People Leadership
- Talent Acquisition
- Leadership Development
- Training & Development
- Salesforce
- CRM Systems
- RingCentral
- Vivian
- Workforce planning
Personal Information
Title: GROWTH, OPERATIONS & PEOPLE EXECUTIVE
CAREER IMPACT
Title: GROWTH, OPERATIONS & PEOPLE EXECUTIVE
LEADERSHIP VALUE PROPOSITION
Title: GROWTH, OPERATIONS & PEOPLE EXECUTIVE
Timeline
Senior Director / Director / Recruitment Manager / Team Leader / Business Development & Recruitment
MEDPRO HEALTHCARE STAFFING
10.2013 - 05.2026
Operations / Management
iHEALTH
06.2010 - 08.2013
Communications
Connecticut School of Broadcasting