SQL
Hi, I’m
Brian Berling
Operations Executive
Santee,CA
Summary
Dynamic and results-driven executive with over 20 years of experience in managing multiple departments within the licensed merchandise industry for entertainment properties. Proven track record of achieving financial goals, driving operational excellence, and fostering a culture of empathy and integrity. Seeking a VP or COO role to leverage my strategic vision and leadership skills in a forward-thinking organization.
Overview
20
years of professional experience
Work History
DPI Merchandising, Inc.
VP Operations
9 2022 - 6 2024
Job overview
- Developed Product Launch calendar, ensuring that launches contribute accordingly to revenue targets
- Coordinated communications across all departments, with particular attention to solution-based conflict resolution
- Instrumental in selecting and maintaining tools and apps included in the tech stack; oversaw technical implementation of new tools across two warehouses (Roseburg, OR; Höfen, Austria)
- Ensured full legal and fiscal compliance in every operation and across all global regions
- Corresponded with licensed partners to align branding and revenue goals
- Reviewed and approved contracts with new licensed partners and new service providers
- Reviewed and approved marketing plans, including email, social, and influencer programs
- Collaborated with licensed partners to align marketing beats for cross-functional support
- Directly managed 8 departments: inventory control, production, product development, creative, ecommerce, marketing, warehouse operations, and merchandising.
Jinx, Inc.
Director of Operations
04.2004 - 09.2022
Job overview
- Oversaw customer service, warehouse, marketing, sales operations, and events departments, improving efficiency and customer satisfaction
- Developed and maintained outward-facing language for the website and print catalogs, ensuring clear communication with B2B and B2C customers
- Coordinated inbound and outbound freight, B2C order fulfillment, and special fulfillment projects
- Managed the selection and implementation of CRM (Zendesk) and ERP (Netsuite) systems
- Facilitated Kaizen events to identify and implement opportunities for process development
- Developed in-store programs with retailers to drive traffic and sales
- Established Sales Operations as a new department, ensuring smooth bring-to-market activities and regular replenishments
- Managed events/tradeshow budgets and logistics, enhancing brand presence and engagement
- Worked extensively to establish a European 3rd-party logistics and fulfillment provider
- Developed strong familiarity with overseas production, logistics, compliance, and international safety standards
- Worked with major licensed brands (Minecraft, Star Wars, World of Warcraft, Overwatch, Cyberpunk 2077), establishing Jinx as a premier name in licensed video game products
- Facilitated development of 1st party lifestyle gaming brand, J!NX
- Coordinated implementation of “Scaling Up,” a business growth paradigm developed by Verne Harnish.
Education
San Diego State University
Bachelor of Arts in English, emphasis in Creative Writing
UCSD Extension
Lean Six Sigma Black Belt
Skills
Strategic Planning & Execution
Not-for-Profit Experience
Head Choir Administrator
Iglesia Ni Cristo (Church of Christ), North San Diego Congregation | 2004 – Present
- Oversaw and coordinated 60 to 100 adult choir members and 15 to 30 children’s choir members.
- Secured and distributed all necessary materials, including uniforms and musical scores.
- Coordinated with other departments within the congregation to manage scheduling of resources.
- Recruited volunteers and placed them in the most appropriate roles.
Children’s Worship Service Teacher
Iglesia Ni Cristo (Church of Christ), North San Diego Congregation | December 2017 – Present
- Reviewed study materials provided by Central Church Administration.
- Developed lesson presentations on a weekly basis.
- Assisted in planning, execution, and promotion of special events.
- Audited weekly donations.
District Buklod President
San Diego County | October 2020 – Present
- Planned, executed, and promoted events throughout San Diego County, involving dozens of volunteers and hundreds of attendees.
Provided resources and learning opportunities to enhance marital connections and maintain peace within households.
Software
Netsuite
SAP
Mondaycom
Trello
Shopify
Shipstation
Interests
Comic Books, Video Games, Television (but only good TV), Pop Culture, Literature, Collectibles
Languages
Spanish
Elementary
Certification
Lean Six Sigma Black Belt
Work Preference
Work Type
Full TimeWork Location
RemoteImportant To Me
Company CulturePersonal development programsStock Options / Equity / Profit SharingTimeline
Lean Six Sigma Black Belt
08-2013
Director of Operations
Jinx, Inc.
04.2004 - 09.2022
VP Operations
DPI Merchandising, Inc.
9 2022 - 6 2024
San Diego State University
Bachelor of Arts in English, emphasis in Creative Writing
UCSD Extension
Lean Six Sigma Black Belt
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