Summary
Overview
Work History
Education
Skills
Interests
Timeline
Generic

Brian Coulter

Summary

Dynamic and results-driven Sales Representative with 5 years of experience driving revenue growth, expanding client portfolios, and exceeding performance targets in competitive markets. Proven ability to build lasting relationships, deliver persuasive product presentations, and close high-value deals. Adept at identifying customer needs and tailoring solutions that boost satisfaction and retention. Known for a proactive mindset, strategic planning, and mentoring new team members to success.

Honored as Sales Pro of the Year in 2024 for outstanding sales performance and client impact.


Overview

23
23
years of professional experience

Work History

Personal Trainer

Tru Core Fitness
09.2023 - Current
  • Trained clients during strength training, cardio vascular exercise, and stretching.
  • Demonstrated proper technique for exercises to avoid injuries.
  • Motivated clients to stay on track with fitness goals with positive and friendly approach.
  • Assisted clients with personal fitness goals through realistic objectives.

Sales Representative

Heidelberg Distributing
11.2020 - Current
  • Manage a diverse portfolio of client accounts, consistently driving top-tier customer satisfaction and repeat business
  • Mentor and train incoming sales representatives, fostering a collaborative and performance-driven team culture
  • Maintain excellent client satisfaction ratings through responsive service and personalized support
  • Continuously deepen product, service, and competitor knowledge to deliver persuasive and informed sales presentations
  • Exceed quarterly sales targets through strategic upselling and tailored product recommendations
  • Deliver compelling presentations and product demos that influence purchasing decisions and strengthen client relationships
  • Stay attuned to market trends and adjust sales strategies to maintain a competitive edge

Project Manager

Creative Concepts
09.2014 - 11.2020
  • Developed and initiated projects, including managing costs, schedule and performance.
  • Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
  • Oversaw projects for industry by planning, designing, task and scheduling.
  • Adjusted job assignments and schedules to keep pace with dynamic business needs, factoring in processes, employee knowledge and customer demands.
  • Maintained clean and well-organized production areas to avoid violations or unnecessary work delays due to hazards or inefficient layouts.
  • Handled number of calls per timeframe to address customer inquiries and concerns.
  • Brought materials and tools from trucks and storage facilities to work site locations and organized for expected needs.
  • Worked independently in fast-paced environment while meeting productivity and quality expectations.

Project Manager

National Concrete Polishing & Grinding Inc.
08.2005 - 08.2014
    • Developed and initiated projects, including managing costs, schedule and performance.
    • Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
    • Developed implementation methodologies to rein in project costs while meeting key milestones.
    • Oversaw projects for industry by planning, designing, task and scheduling.

Truck Driver

Norandex Building Materials Distribution Inc.
03.2004 - 08.2005
  • Maximized load safety by balancing, securing and weighing products.
  • Enhanced customer relations by consistently delivering shipments according to schedule and quickly addressing any concerns.

Merchandiser

A Arya Coke-cola
08.2002 - 03.2004
  • Optimize product displays by updating pricing, signage, and promotional materials to enhance customer engagement and drive sales
  • Rotate manufacturer stock strategically to maximize shelf appeal and maintain freshness across product categories
  • Execute visually compelling and brand-consistent merchandising across multiple retail locations, adhering to established planograms and layout standards
  • Design and implement innovative visual arrangements that capture shopper interest and support seasonal or featured product campaigns
  • Proactively remove damaged, expired, or discontinued items to maintain inventory integrity and presentation quality
  • Build and sustain strong vendor relationships to ensure timely product rotation, promotional alignment, and inventory support

Education

Business Management

Cleveland State University
Cleveland, OH
05.2005

Body Design University - Certified Professional Fitness Trainer

National Academy of Sports Medicine
Cleveland, OH
10.2023

Lakewood High School
Lakewood
05.2002

Skills

  • Sales Expertise
  • Client Account Management
  • Product Knowledge & Market Analysis
  • Upselling & Cross-Selling Techniques
  • Order Processing Systems
  • Goal-Oriented Sales Execution
  • Territory Development & Client Retention
  • Team Collaboration & Training
  • Project Estimation and Bidding
  • Blueprints and Schematics
  • Project Planning and Development
  • Commercial Construction
  • Heavy Equipment Operation

Interests

Fitness & Wellness Enthusiast

Certified personal trainer with a deep passion for making workouts engaging and rewarding Enjoys sharing knowledge of proper lifting techniques, nutrition, and hydration to support others in their fitness journeys Experienced in leading one-on-one, buddy, and group training sessions in informal and volunteer settings Well-versed in sports medicine fundamentals, including taping, bracing, and injury prevention Brings several years of hands-on experience supporting athletes and promoting wellness as a personal pursuit

Timeline

Personal Trainer

Tru Core Fitness
09.2023 - Current

Sales Representative

Heidelberg Distributing
11.2020 - Current

Project Manager

Creative Concepts
09.2014 - 11.2020

Project Manager

National Concrete Polishing & Grinding Inc.
08.2005 - 08.2014

Truck Driver

Norandex Building Materials Distribution Inc.
03.2004 - 08.2005

Merchandiser

A Arya Coke-cola
08.2002 - 03.2004

Business Management

Cleveland State University

Body Design University - Certified Professional Fitness Trainer

National Academy of Sports Medicine

Lakewood High School

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Brian Coulter