Dynamic sales and marketing leader with a proven track record, driving RevPAR improvements through innovative strategies. Expert in sales, marketing, revenue management and relationship building, leveraging tools like HT360, Opera and Delphi.fdc to optimize performance. Recognized for enhancing team capabilities and achieving significant revenue growth across diverse hospitality sectors.
Work History
Complex Director of Sales & Marketing
HIGHGATE HOTELS
New York City, NY
2015 - 2026
Achieved highest year-over-year RevPAR improvement through targeted group room night and rate strategies, driving revenue growth and market competitiveness.
Led sales and marketing initiatives across Westhouse, Park Central, DoubleTree Metropolitan and Lexington hotels in New York City, enhancing brand visibility and market reach.
Recognized as Director of Sales & Marketing for two quarters among 400 candidates at Highgate Hotels & Resorts.
Vice President of Sales
NEW YORK CRUISE LINES, INC.
New York City, NY
2013 - 2014
Directed sales operations for World Yacht, Circle Line Pier 81, and North River Lobster Company, leading a team of fifteen to achieve revenue targets.
Executed sales incentive programs that increased sales performance across divisions.
Introduced and implemented innovative revenue management techniques and sales training programs.
Developed and launched new products across divisions, enhancing market competitiveness.
Directed sales, marketing, and revenue management for Hotel718, a lifestyle hotel in Personal Luxury Resorts.
Oversaw sales marketing, reservations, and revenue management at Naples Bay Resort & Marina during owner's receivership, ensuring financial stability.
Enhanced RevPAR by securing new accounts, increasing room revenue and rates.
Implemented strategies to optimize room inventory management to increase ADR.
Collaborated on design offerings, guest services, and restaurant operator negotiations to elevate guest experience.
Collaborated consistently with ownership group to align strategies and objectives.
Prepared asset for acquisition, achieving substantial profit for seller.
Recruited, trained, and mentored staff to build a high-performing team.
Vice President of Sales & Marketing
MAGNA HOSPITALITY GROUP, LC
Warwick, RI
2008 - 2011
Developed and executed strategic marketing and sales plans, aligning initiatives with corporate objectives to maximize revenue.
Oversaw sales, marketing, and revenue management for 19 hotels, enhancing brand performance across 2,100 rooms.
Opened six properties in Manhattan under Hilton, Starwood, and IHG brands, totaling 1,786 rooms.
Cultivated relationships with key customers, resulting in increased sales revenue and long-term partnerships.
Analyzed customer data to identify trends and opportunities for revenue growth.
Delivered training programs for sales staff to enhance product knowledge and customer engagement.
Implemented new CRM technologies to optimize operations and improve efficiency.
Maintained accurate records of pricing, sales, and activity reports from account managers.
Director of Sales & Marketing
MARRIOTT HOTELS & RESORTS
New York City, NY
2003 - 2008
Led sales and marketing initiatives with eight-member team at Marriott hotel, driving brand visibility and revenue growth.
Supervised Director of Sales, Sales Managers, Catering Sales team, and Director of Reservations, coordinating efforts with Marriott New York City cluster sales team.
Developed and implemented comprehensive marketing plans and budgets, aligning strategies with business objectives.
Regional Director of Sales & Marketing
DREAM HOTELS
New York City, NY
2001 - 2003
Oversaw sales and marketing operations for multiple hotels, including the original Dream Hotel.
Developed comprehensive marketing plans and budgets for current and future hotel projects, aligning initiatives with business objectives.
Supervised sales managers and group coordinators, improving collaboration and accountability to elevate property-level performance.
Director of Sales
ACCOR HOTELS & RESORTS
New York City, NY
1999 - 2001
Developed and executed sales strategy for luxury hotel and resort offerings, resulting in increased market share.
Director responsible for group sales in the international MICE market.
Cultivated key client relationships to drive customer loyalty and elevate satisfaction levels.
Analyzed market trends to identify new business opportunities and growth areas.
Oversaw sales managers and group coordinators in New York City and Los Angeles, ensuring alignment with sales objectives.
Education
Bachelor of Arts -
Fairfield University
Fairfield, CT
Skills
Revenue management
Sales strategy
Marketing execution
Hotelligence
Opera
Hyatt Envision
Delphifdc
References
Will be furnished upon request
Affiliations
Avid sailor, motorcyclist Member of the Ancient Order of Hibernians Member of the Newport Yacht Club
Complex Director of Sales & Marketing at Crowne Plaza by IHG & Fairfield by MarriottComplex Director of Sales & Marketing at Crowne Plaza by IHG & Fairfield by Marriott
Complex Director of Sales & Marketing at Crowne Plaza by IHG & Fairfield by MarriottComplex Director of Sales & Marketing at Crowne Plaza by IHG & Fairfield by Marriott