Brian Huss
Decatur,GA
Summary
Consumer-focused, data-informed product leader with proven track record of creating innovative sports, gaming, and streaming products at high scale that drive business results. Knows the levers that drive digital business and implements strategies to drive user growth and retention. Strong, passionate leader who identifies and develops top talent. Builds strong relationships with internal stakeholders and external partners.
Overview
17
17
years of professional experience
Work History
Vice President, Product & Innovation
PrizePicks
07.2023 - Current
- Built high-performing product and design team generating over $60M in revenue, attracting nearly 400,000 first time depositors, and expanding available TAM by 33% through concepting, designing, and operating multiple new game variations
- Recently took responsibility for core game product with seven-figure monthly active user base
- Partnered with chief business officer and consumer insights director to create three-year long range plan and roadmap with new, innovative product strategy
- Built and managed relationships with third-party business and development partners
- Created product management and design career ladder and employee development plans
- Demonstrated thought leadership in multiple speaking engagements and interviews
Vice President, Product Management
Buzzer Technologies
01.2023 - 07.2023
- Led product and design strategy for personalized data and video products as innovative sports streaming company transitioned to B2B2C model
- Drove 4x user growth in Q1 in previous consumer app through creating in-house video pipeline, initial ad/monetization product, and additional interactive elements
- Created greater product efficiency and throughput through outcome-driven Agile discovery and development process
Product Vice President
FanDuel
12.2020 - 01.2023
- Built high-performing 16-member product organization driving over $350M in total revenue in Daily Fantasy, Free to Play, and Skill Gaming verticals
- Led cross-functional team developing FanDuel Faceoff, innovative mobile gaming app driving 30 minute average session lengths
- Doubled average user lifetime value through developing contextual cross-sell journeys from Fantasy into Sportsbook
- Implemented industry-leading product discovery and delivery processes
Senior Director, Product Management
Cox Automotive
02.2020 - 12.2020
- Built and developed 26-person product organization at Autotrader and Kelley Blue Book focused on driving audience acquisition and growth
- Drove over $180M in revenue via leading a cross-functional, consumer-focused transformation initiative resulting in a fully personalized, data-driven user experience
- Improved team velocity and employee satisfaction through reorganizing product teams and implementing new product discovery and development processes
Senior Director, Product Growth and Innovation
Warner Media
01.2018 - 02.2020
- Attracted over a million users, tripled visits per user from previous year, and drove $6 million in sponsor revenue for NBA properties through developing fantasy/pick'em products
- Established innovation process, led design sprints and user research projects
- Developed product strategies and led teams building video, VR, AR, and voice products
- Beat signup goals by 33% and increased repeat visitation by 20% for OTT subscription service through building product/UX team and creating growth/retention strategy
Senior Director, Product and GM, Fantasy Sports
CBS Sports
01.2014 - 01.2018
- Built product, design, and engineering organization for subscription and free fantasy sports games, managing $25 million P&L that beat revenue targets after four years of decline
- Raised NPS score seven points, increased monthly visitation by 33%, and reduced bounce rate by 50% through redesign of mobile app driven by direct user research
- Led cross-functional team to create SportsLine subscription content platform, outperforming initial subscription goals by 5x
- Enabled $10 million in sponsor deals through conceiving innovative product integrations
Senior Director, Product Management
Viacom
09.2007 - 01.2014
- Created product strategy and led implementation of native applications for MTV, VH1, CMT, and Logo, driving millions of downloads and transforming viewing habits
- Led product organization developing MTV Networks’ live and on-demand multi-device video platform, serving 600 million streams per month and generating $45 million in ad revenue
- Disrupted media landscape through partnering with show creators to launch South Park Studios ad-supported streaming platform, delivering on time and under budget
Education
Bachelor of Arts - English, Political Science
Fordham University
Bronx, NYSkills
Product Vision, Strategy, and Leadership
Talent Development, Team Leadership, Mentoring
User Research, Product Discovery, Innovation Strategy
Thought Leadership in Fantasy Sports, Sports Betting, and Streaming Entertainment
Additional Accomplishments
- Developed mentoring program for ProductATL, Atlanta community with over 1,000 members
- Mentored for Opportunity International, helping a visionary teacher shape an AI-driven app to create lesson plans for teachers in West Africa
- Speaker/Panelist at UserTesting Human Insights Summit, SBC Summit, Fantasy Sports & Gaming Association, NTT Data Nexus Summit
- Podcast Guest on Launch by NTT Data, Product School
Timeline
Vice President, Product & Innovation
PrizePicks
07.2023 - Current
Vice President, Product Management
Buzzer Technologies
01.2023 - 07.2023
Product Vice President
FanDuel
12.2020 - 01.2023
Senior Director, Product Management
Cox Automotive
02.2020 - 12.2020
Senior Director, Product Growth and Innovation
Warner Media
01.2018 - 02.2020
Senior Director, Product and GM, Fantasy Sports
CBS Sports
01.2014 - 01.2018
Senior Director, Product Management
Viacom
09.2007 - 01.2014
Bachelor of Arts - English, Political Science
Fordham University