Briana Morris
Miami,FL
Summary
Results-driven Assistant Manager with extensive experience in driving sales and enhancing customer experience. Proven track record in analyzing KPIs to optimize performance and implement effective strategies. Adept at training and mentoring teams to deliver exceptional service, fostering a high-engagement environment that consistently exceeds sales targets.
Overview
8
8
years of professional experience
Work History
Assistant Store Manager
PacSun
Aventura
03.2024 - Current
- Facilitate recruiting process, securing and retaining top talent.
- Designed and managed visually appealing store displays to enhance the shopping experience and drive sales.
- Track daily operational activities such as store expenses and payroll records.
- Evaluate KPIs to assess sales performance and develop strategies aimed at exceeding sales targets and enhancing customer experience.
Key Holder
Free People
Aventura
10.2023 - 03.2025
- Executed opening and closing procedures, ensuring efficiency and adherence to protocols.
- Enhanced customer satisfaction by assisting customers with product selection and special orders, resulting in a 15% increase in returning customers.
- Implemented loss prevention measures, reducing shrinkage rates within the first quarter.
- Monitored key metrics, improving conversion rates by 10% and increasing average units per transaction by 5%.
Key Holder/ Assistant Visual Manager
Uppercuts Salon
Miami
01.2018 - 01.2022
- Welcomed clients upon arrival, efficiently managing check-in processes to ensure a seamless and inviting experience.
- Maintained detailed client records, tracking contact information and preferences to personalize service and enhance client satisfaction.
- Responded promptly to inquiries via phone, email, and in-person, delivering information on services and pricing to boost customer satisfaction.
- Collaborated in creating visually stunning displays that align with brand standards, driving sales and elevating the overall shopping experience.
Education
Bachelor of Arts - Interdisciplinary Studies
Florida Atlantic University
Boca RatonAssociate of Arts - Theatre
Broward College
Pembroke Pines08.2022
Skills
- Inventory Management
- Visual Merchandising
- Sales Strategies
- Scheduling
- Payroll
- Photoshop
- Microsoft Office
- Google Workspace
- KPI analysis
- POS System Operation
Timeline
Assistant Store Manager
PacSun
03.2024 - Current
Key Holder
Free People
10.2023 - 03.2025
Key Holder/ Assistant Visual Manager
Uppercuts Salon
01.2018 - 01.2022
Bachelor of Arts - Interdisciplinary Studies
Florida Atlantic University
Associate of Arts - Theatre
Broward College